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Holistic Spirits Company is an early-stage new kind of spirits company marrying science and nature to develop new to world innovative products. Founded by wellness entrepreneur Amy Holmwood, and long-time outspoken vegan activist and celebrity Woody Harrelson, this is a highly dynamic company that is breaking barriers to create a better way for consumers to imbibe.
We are looking for a strong sales leader as the company continues to roll out. This critical role involves both strategic route to market guidance and tactical execution.
Career Profile
- A sales executive from the Spirits industry with experience building relationships with and managing distributors and accounts, specifically in the state of California.
- An important member of the management team, this leader will help define the sales strategy, and sales organization
Job Description
- Lead the sales efforts for the company, but also focus heavily on developing the business in California
- Develop and finalize distributor partnerships in key launch markets
- Develop and execute sales, pricing and distribution strategy and plan
- Actively contribute to landing new accounts in California and fostering relationships with key ones over time (in the market 3-4 days/week)
- Lead sales function volume forecasting process
- Collaborate in managing company, distributor, retailer inventories
- Partner with distributors to achieve sales and distribution goals
- Interface with distributor staff and the trade to educate them on our brands and maximize share of mind
- Ensure all sales activities are compliant with national and local regulations
- Accountable for setting and managing sales operational expenses
- Assist in setting all key sales and distribution related KPIs. Track and report monthly
Experience & Skills
- A leader comfortable and energized by operating in a highly entrepreneurial, fast-paced early-stage company environment
- Being able to operate in an autonomous fashion with minimal supervision when necessary
- Proactive and aggressive disposition, constantly looking for new business building opportunities
- Off-premise experience and relationships is mandatory, but role also covers the on-premise
- Excellent negotiation, leadership, written and interpersonal communication skills
Position Requirements
- Bachelor’s degree
- History of leading growth of spirits brands with at least 10 years sales experience
- Track record of successfully collaborating with and influencing all levels of distributor personnel
- Travel availability of 30-50%
- Must be based in California and preferably Southern California
