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ForceForward: DTC Guru Nik Sharma On Building the E-Commerce Brands of Tomorrow

ForceForward is a video interview series from ForceBrands that highlights what businesses and teams look like tomorrow. Just Google search Nik Sharma and you’ll find a host of articles describing him as ‘the DTC guy.’ It’s a fitting title, too, considering he’s long been a digital guru. At the age of 15, he was helping […]
- CATEGORIES Featured
- PUBLISHED September 6, 2020
- AUTHOR Rebecca Fenton
ForceForward: The Team Behind PINATA Launches Employee Wellness Software Hayday

Timing is everything. When the COVID-19 crisis hit in mid-March, no one could have predicted the sheer disruption of their daily lives caused by the virus. While companies adopted remote workplaces — many reducing their overall workforces — and adjusted their business models, the timing presented a unique opportunity for the team behind PINATA to leverage their […]
- CATEGORIES Featured
- PUBLISHED September 1, 2020
- AUTHOR Rebecca Fenton
ForceForward: BluePrint’s Erica Huss and Zoë Sakoutis On Their Next Big Venture in CPG

ForceForward is a video interview series from ForceBrands that highlights what businesses and teams look like tomorrow. Erica Huss and Zoë Sakoutis weren’t on the hunt for the next big trend in CPG. Category trailblazers with BluePrint cold pressed juice, which was acquired by Hain Celestial in 2012, both entrepreneurs were busy producing their wellness […]
- CATEGORIES BevForce
- PUBLISHED August 16, 2020
- AUTHOR Rebecca Fenton
ForceBrands Introduces Specialized Pet Hiring Division, PetForce

ForceBrands officially launched its specialized pet hiring division, PetForce, on Wednesday. Offering white glove executive search, board of director assembly, and a digital job board, PetForce follows in the footsteps of the company’s other vertical-specific divisions across beverage, food, beauty, and cannabis. Adding to ForceBrands’ client roster that includes Hourglass Cosmetics, OATLY, Campari, Happy Family, […]
- CATEGORIES Featured
- PUBLISHED August 5, 2020
- AUTHOR Rebecca Fenton

SKU Kicks Off First Track of DFW Cohort with Six Companies

SKU, the nation’s first accelerator for consumer packaged goods, kicked off its first Dallas-Fort Worth track, known as SKU DFW. Five of the innovative startups selected for the program, representing a range of categories from gluten-free cookie dough to sustainable pet products, are: All Y’alls Foods, Highwave, Meli’s Monster Cookies, mmmpanadas, and Re:THINK Ice Cream. […]

CATEGORIES ForceBrands
PUBLISHED September 15, 2020
AUTHOR Rebecca Fenton

What is the Future of the World’s Largest Retailer?

Doug McMillon, CEO of Walmart Inc., made the following statement at the annual shareholders meeting in June 2019: “What’s the one thing busy families can’t buy at Walmart? Time….Or is it?” This quote is the perfect summation of Walmart’s current focus and provides insight into how Walmart believes they will continue to win with consumers […]

CATEGORIES ForceBrands
PUBLISHED September 10, 2020
AUTHOR Vendo

Inspiration and Innovation with Naturalicious’ Founder and CEO Gwen Jimmere

Necessity is the mother of invention, according to Plato. But we would argue it can also foster some serious motivation and creativity — as proven by Naturalicious Founder and CEO Gwen Jimmere. To call her a trailblazer would be a mild description. In addition to being the first African-American woman to own a patent for natural […]

CATEGORIES BeautyForce
PUBLISHED August 31, 2020
AUTHOR Stefanie Schwalb

4 Healthy Food Companies Actively Hiring Marketing Roles

Hungry for a new career in marketing? Do you have a passion for building brands and bringing their stories to life? These healthy food brands are actively hiring marketing directors, social media managers, and more. So if you’re ready to put your skills to work — and have an appetite for success — look no further […]

CATEGORIES Career Advice
PUBLISHED August 28, 2020
AUTHOR ForceBrands

8 Surprising Jobs in the Pet Industry

In celebration of the recent launch of ForceBrands’ specialized pet hiring division, PetForce, we’re diving deeper into the industry to explore what employment opportunities look like inside the burgeoning sector. As we previously reported, the pet care industry has become a hot prospect for jobs — and some of these roles may surprise you. Mark […]

CATEGORIES Insights
PUBLISHED August 19, 2020
AUTHOR Stefanie Schwalb

Watch Highlights From Food and Beverage Post-COVID Reality Panel

What’s ahead for the food and beverage industry after COVID-19? What impact will the global pandemic have on the long-term health of the industry? We recently brought together thought leaders for a virtual networking and panel event to explore the topic “Post-COVID Reality: Changes Expected in the Food and Beverage Industry and What the Data […]

CATEGORIES ForceBrands
PUBLISHED August 12, 2020
AUTHOR Rebecca Fenton

Why Finding Your ‘Zone of Genius’ Will Help You Achieve Career Success

As part of our Start It Sunday series, a professional development campaign designed to motivate you for the week ahead, we caught up again with performance strategist and TEDx speaker Laura Garnett. Author of “The Genius Habit,” Garnett works with CEOs and executives to help them identify their unique geniuses. In past episodes of Start […]

CATEGORIES ForceBrands
PUBLISHED August 9, 2020
AUTHOR Rebecca Fenton

3 Ways Hayday Can Help You Get Back to Work Safely

Feeling anxious about returning to the office? You’re not alone. According to recent research from The Wellbeing Lab and George Mason University’s Center for the Advancement of Wellbeing, nearly 80 percent of U.S. workers aren’t feeling fully positive about going back to the office amid the ongoing global pandemic. But it’s not just employees feeling […]

CATEGORIES ForceBrands
PUBLISHED August 7, 2020
AUTHOR Rebecca Fenton

‘Black Is Beautiful’ Beer Initiative Backed By Breweries At Home and Abroad

Driven by recent events, the beer industry is answering the call to support equality and inclusion — and breweries stateside and across the world are getting involved. Black is Beautiful, a collaborative effort to raise awareness for the injustices people of color face on a daily basis, was created by Marcus Baskerville, Founder & Head […]

CATEGORIES BevForce
PUBLISHED August 6, 2020
AUTHOR Stefanie Schwalb

Creative Optimization for Amazon Growth

We’ve always been told, never judge a book by its cover, and we’ve also been told that first impressions matter. Truth be told, as humans, we are all very visual beings. So why would it be any different when it comes to all things visual on e-commerce, and more specifically, on Amazon? These days, brands […]

CATEGORIES ForceBrands
PUBLISHED August 3, 2020
AUTHOR Vendo

Born to Lead, Episode 2: Madeline Haydon, Founder and CEO, nutpods

Born to Lead is ForceBrands’ original leadership series that highlights industry thought leaders across CPG. In this episode of Born to Lead, we caught up with Madeline Haydon, Founder and CEO of plant-based coffee creamer nutpods. What makes Haydon’s leadership journey so unique is that she’s building a consumer brand in a highly competitive category […]

CATEGORIES BevForce
PUBLISHED August 2, 2020
AUTHOR Rebecca Fenton

How the Pet Care Industry Has Become a Hot Prospect for Jobs

According to a National Pet Owners Survey conducted by the American Pets Products Association (APPA), approximately 85 million families — 67 percent of U.S. households — own a pet, and that figure continues to increase in light of the current COVID-19 crisis. “The pandemic has impacted every aspect of life in our country, and the […]

CATEGORIES Insights
PUBLISHED July 29, 2020
AUTHOR Stefanie Schwalb

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ForceForward: DTC Guru Nik Sharma On Building the E-Commerce Brands of Tomorrow

ForceForward: The Team Behind PINATA Launches Employee Wellness Software Hayday

ForceForward: BluePrint’s Erica Huss and Zoë Sakoutis On Their Next Big Venture in CPG

ForceBrands Introduces Specialized Pet Hiring Division, PetForce

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