An Investor’s Take on the Pet Sector: Preparing for SUPERZOO Today, we share insights from our recent interview with Kate Wallman, Managing Director of Encore Consumer Capital. CATEGORIES ForceBrands PUBLISHED July 29, 2024 AUTHOR ForceBrands
CEO vs. Founder: Does Your Brand Need Both? In the dynamic creator economy, the roles of Chief Executive Officer (CEO) and founder often get intertwined, especially in the world of high growth brands. While both are pivotal to a company’s success, their responsibilities, challenges, and impacts can vary significantly. Understanding the difference between a CEO and a founder is crucial for setting up […] CATEGORIES ForceBrands PUBLISHED July 19, 2024 AUTHOR ForceBrands
What Is the Consumer Economy? The concept of the consumer economy is more relevant today than ever before, especially for professionals looking to hire talent in the consumer products industry. As businesses strive to meet evolving market demands, understanding the consumer economy becomes crucial for strategic planning, hiring, and growth. What is the consumer economy? At its core, the consumer […] CATEGORIES ForceBrands PUBLISHED July 8, 2024 AUTHOR Rebecca Fryer
Cannabis Matters with Jake Bullock of Cann In this episode of Cannabis Matters, series host and ForceBrands’ Client Strategist Eric Rosen goes behind the scenes of Cann, a cannabis-infused seltzer that offers a hangover-free alternative to alcohol. We caught up with Cann’s CEO and Co-Founder Jake Bullock to discuss the challenges and opportunities in the cannabis industry and how Cann’s “social tonic” is carving a unique […] CATEGORIES Cannabis PUBLISHED May 21, 2024 AUTHOR Rebecca Fryer
Navigating Leadership and Hiring in a Family-Led Business with Sun Noodle’s Kenshiro Uki As the driving force behind one of the most renowned noodle companies in the world, Sun Noodle, Kenshiro Uki has an ambitious vision for the family-led company. CATEGORIES Food PUBLISHED May 10, 2024 AUTHOR Rebecca Fryer
3 Key Trends We’re Seeing Shape How We Work in 2024 With the first quarter of the year behind us, we’re already seeing some notable trends define how we work in 2024. CATEGORIES ForceBrands PUBLISHED April 29, 2024 AUTHOR Rebecca Fryer
These Are the 4 Most In-Demand Roles in Beer, Wine, and Spirits The beer, wine, and spirits industry has always been dynamic, but 2023 proved challenging and unpredictable. Coming off the highs and transformations of the pandemic years, consumer brands in 2023 navigated through a maze of market fluctuations, economic volatility, and evolving consumer preferences, amplifying the need for strategic leadership. According to Rachel Doueck, Senior Director […] CATEGORIES ForceBrands PUBLISHED January 9, 2024 AUTHOR ForceBrands
The Ultimate Guide to Leading with Purpose in 2024 In the fast-evolving landscape of leadership, staying ahead of the curve is essential. Discover key leadership trends of 2024. CATEGORIES ForceBrands PUBLISHED January 3, 2024 AUTHOR Patrick Proctor
7 Food Jobs to Build Your Career in the Industry The food industry continues to boom despite environmental and economic setbacks. Among some of the trends shaping the industry include the continued rise of e-commerce fueled in part by the pandemic’s influence on in-store shopping, the increase in environmentally-driven purchases with Gen Z and Millennials leading this charge, and, of course, continued investment in wellness […] CATEGORIES Food PUBLISHED December 10, 2023 AUTHOR Semiramis Sophroniou
A Year in Review of Impactful Leadership in the Consumer Brand Universe From the increased demand for finance leaders to the wisdom of growth leadership, this year’s trends underscore the evolving nature of leadership. CATEGORIES ForceBrands PUBLISHED December 8, 2023 AUTHOR Patrick Proctor
10 Underrated Books Every Purpose-Driven Leader Should Read For purpose-driven leaders seeking unconventional wisdom and fresh perspectives, these underrated books offer a treasure trove of inspiration. CATEGORIES Career Advice PUBLISHED November 20, 2023 AUTHOR ForceBrands
The End-of-Year Checklist for Purpose-Driven Leaders: Navigating Success with Intention As the year draws to a close, purpose-driven leaders find themselves at a crucial mile marker that often requires that they stop to reflect, recalibrate, and plan for the future. In today’s landscape where success is increasingly measured not just by profit margins but also by social impact and ethical practices, progressive leaders approach the […] CATEGORIES ForceBrands PUBLISHED November 14, 2023 AUTHOR Patrick Proctor