Insights

Fine Wine Importer VINTUS On Resuming Field Marketing Efforts Post-Pandemic

With the arrival of the COVID-19 vaccine, it’s time to think about what life will be like post-pandemic. Although it will take some time for the general population to be inoculated, the timing is right for companies to strategize and plan ahead for easing back into the market face-to-face — especially since many in the […]

CATEGORIES BevForce
PUBLISHED January 20, 2021
AUTHOR PINATA

How CPG Brands Can Benefit From Working with a Consultant

An increasing number of brands have turned to consultants to help them through the uncertainty of the pandemic. The year 2020 proved to be a wild ride for CPG brands. Brands faced unforeseen changes like the disappearance of food service channels and the loss of in-store samples, on top of pandemic-specific problems like out-of-stocks, cardboard […]

CATEGORIES FoodForce
PUBLISHED January 13, 2021
AUTHOR Christie Lee

5 New York City-Based Food Tech Companies

Few consumer sectors are as dynamic and disruptive as the food industry. As lifestyle habits and consumer behaviors change, so too do innovations to products and technologies. From the explosion of the alternative plant-based meats category to the growth of eco-friendly e-commerce markets like Public Goods, the past decade has witnessed a remarkable change in […]

CATEGORIES Featured
PUBLISHED December 15, 2020
AUTHOR Rebecca Fenton

CPG Accelerator to Premiere SKU DFW Virtual Showcase

Founders of the six startup consumer packaged goods (CPG) brands who participated in the first cohort of the SKU DFW accelerator will celebrate the culmination of the program with a virtual pitch event on Tuesday, Nov. 17. The SKU DFW Showcase will debut at 12 p.m. CST on Tuesday and will feature a video pitch […]

CATEGORIES FoodForce
PUBLISHED November 16, 2020
AUTHOR Rebecca Fenton

‘Be the Change’ Hosts the Wine Industry’s First Virtual Job Fair to Promote Diversity and Inclusion

Be the Change Job Fair, a joint initiative between Diversity in Wine & Spirits, Wonder Women of Wine, and other industry leaders, announced on Thursday the wine industry’s first virtual job fair focused on diversity and inclusion. The virtual job fair will be held on December 2-3 and will bring together like-minded companies including […]

CATEGORIES BevForce
PUBLISHED October 30, 2020
AUTHOR Rebecca Fenton

How ‘Project Potluck’ Is Cooking Up a More Diverse CPG Community

It’s no secret that the teams powering today’s consumer brands do not reflect the diversity of American consumers. This disparity is largely attributed to the inherent bias in hiring, lack of access to capital for diverse founders, and “the networking gap,” just to name a few. Enter Project Potluck, a professional community founded by People of […]

SKU Opens Applications for Its Ninth Austin Cohort

Austin-based SKU, the nation’s first accelerator focused on consumer products, is accepting applications for its ninth Austin cohort through Nov. 15. Companies can apply here. The 12-week program consists of programming that covers a wide range of topics invaluable to CPG entrepreneurs, including channel strategy, positioning and branding, packaging, labeling and safety, operations, and fundraising […]

CATEGORIES FoodForce
PUBLISHED October 27, 2020
AUTHOR Rebecca Fenton

Whole Foods Releases Top 10 Food Trends for 2021

It’s that time of year again when Whole Foods releases its annual top 10 predictions for the food industry for the coming year ahead. So what will drive real change in the food and beverage space in 2021? “There have been radical shifts in consumer habits in 2020,” said Sonya Gafsi Oblisk, Chief Marketing Officer […]

CATEGORIES FoodForce
PUBLISHED October 22, 2020
AUTHOR Rebecca Fenton

8 Surprising Jobs in the Pet Industry

In celebration of the recent launch of ForceBrands’ specialized pet hiring division, PetForce, we’re diving deeper into the industry to explore what employment opportunities look like inside the burgeoning sector. As we previously reported, the pet care industry has become a hot prospect for jobs — and some of these roles may surprise you. Mark […]

CATEGORIES Insights
PUBLISHED August 19, 2020
AUTHOR Stefanie Schwalb

‘Black Is Beautiful’ Beer Initiative Backed By Breweries At Home and Abroad

Driven by recent events, the beer industry is answering the call to support equality and inclusion — and breweries stateside and across the world are getting involved. Black is Beautiful, a collaborative effort to raise awareness for the injustices people of color face on a daily basis, was created by Marcus Baskerville, Founder & Head […]

CATEGORIES BevForce
PUBLISHED August 6, 2020
AUTHOR Stefanie Schwalb

ForceBrands Introduces Specialized Pet Hiring Division, PetForce

ForceBrands officially launched its specialized pet hiring division, PetForce, on Wednesday. Offering white glove executive search, board of director assembly, and a digital job board, PetForce follows in the footsteps of the company’s other vertical-specific divisions across beverage, food, beauty, and cannabis. Adding to ForceBrands’ client roster that includes Hourglass Cosmetics, OATLY, Campari, Happy Family, […]

CATEGORIES Insights
PUBLISHED August 5, 2020
AUTHOR Rebecca Fenton

How the Pet Care Industry Has Become a Hot Prospect for Jobs

According to a National Pet Owners Survey conducted by the American Pets Products Association (APPA), approximately 85 million families — 67 percent of U.S. households — own a pet, and that figure continues to increase in light of the current COVID-19 crisis. “The pandemic has impacted every aspect of life in our country, and the […]

CATEGORIES Insights
PUBLISHED July 29, 2020
AUTHOR Stefanie Schwalb

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