We Are People For A Hire Purpose

ForceBrands is the leading strategic recruiting firm for consumer brands. Our industry-specific divisions — BevForce, FoodForce, BeautyForce, HerbForce, and PetForce — help employers connect to specialized talent at all levels.

Josh Wand. Founder & CEO

Our History

It all started with a mojito.

I ran a rum company in the early 2000s where I built deep industry relationships from my experiences hiring my team, managing business development, and running a national sales and distribution network.

The idea for ForceBrands can be traced back to the conversations I had in 2006 when I was promoting our brand at the South Beach Food and Wine Festival in Miami. I was making mojitos with my feet in the sand when someone from a champagne company approached me and asked, “I’m looking to hire a Regional Sales Manager; do you know anyone?” It was the question that started it all. A few minutes later, I met someone from a different champagne company who asked me, “I’m interested in changing jobs. Do you know anyone who’s hiring?” And just like that, my professional matchmaking career was born.

It was this simple interaction that cultivated within me a desire to fill a specific need in the market that didn’t exist at the time: high-quality recruiting for the beverage industry. The few recruiting firms that did exist in the space were either traditional agencies with a limited candidate pool or big firms that knew nothing about our specific industry, emerging brands, or entrepreneurial companies. I knew there was a better way to connect great people to great jobs. In 2007, BevForce was launched.

Equal parts expertise and heart.

We have built a fully remote company, with employees across the US., that strives to engage with job seekers and employers in a real way — getting to know their strengths, weaknesses, and goals for the future. From day one, we wanted to collaborate with clients as friends and trusted colleagues in the pursuit of transformational goals.

While the ForceBrands’ portfolio has expanded over the years — creating distinct divisions, each with an intense focus on consumer brand categories — we remain true to our core principles. We approach recruiting through a human lens, recognizing that the connections we’ve established and the relationships we’ve built are the heart of what we do. We’ve always measured our success in clients and candidates who tell us that we’ve changed the trajectory of their lives for the better.

Meet the Team

Sean Conner
Co-Founder, Chief Progress Officer
JP Silvashy
Chief Technology Officer
Rachel Mayse
CHRO
Karl Schroeder
Chief Financial Officer
Alex Clarke
Chief Growth Officer
Julie Fabricant
Chief Marketing Officer
Josh Wand
Founder, Chief Executive Officer
Lisa Lanza
Team Lead
Dustin Cherry
Manager, Client Strategy
Leah Pointer
Billing Collections Specialist
Rose Massa
Executive Recruiter
Simone Schroeder
Senior Director, Client Strategy, Digital
Keith Nash
Engineering Manager
Kira Porter
Associate Executive Recruiter
Samantha McManus
Senior Executive Recruiter
Danielle Weiss
Team Lead
Rebecca Fryer
Editorial Director
Eva Scofield
Division Director, Client Strategy
Bailey Brown
Executive Recruiter
Andie Turitz
Principal
Nina Lapenta
Principal
Elizabeth Osman
Associate Executive Recruiter
Griffin Bradley
Associate Executive Recruiter
Liz Archibald
Executive Recruiter
Megan Aguirre
Senior Executive Recruiter
Annette Kim
Manager, Client Strategy
Natasha Wolff
Account Strategist
Adina Vella
Senior Director, Executive Recruitment
Melissa Golden
Division Director
Rachel Doueck
Senior Director, Client Strategy
Lindsay Norton
Executive Recruiter
Nina Anguiano
Senior Executive Recruiter
Montserrat Larson
Excutive Recruiter
Abigail Rassel
Senior Executive Recruiter
Wesley McNeal
Account Executive
Allisyn LaBarca
Creative Director
Emily Wallace
Senior Executive Recruiter
Amy Donahue
Executive Recruiter
Eric Rosen
Client Strategist
Lauren Nitting
Division Director
Art Massolo
Global Partnerships
Marisa Symeonides
Senior Executive Recruiter
Kevin Quinn
Client Strategist
Daniel Sivertsen
Director, Client Strategy
Marion Price
Senior IT Analyst
Erin Linfonte
Senior Client Strategist
Desiree Fermin
Executive Recruiter
Hannah Touby
Team Lead
Madison Burch
Executive Recruiter - Full Desk
Jess Tully
Senior Director, Client Strategy & Operations
Gary Schneidkraut
Director, Client Strategy [Beer, Wine, Spirits]
Jennifer Tierney
Team Lead
Loralei Matisse
Senior Executive Administrator
Jade Vitt
Account Strategist
Megan Sears
Executive Director - Impactful Search
Shaun Kelleher
Digital Marketing Director
Luke LaClair
Client Success Manager
Bruce Brustmeyer
Senior Vice President, Finance & Operations
Christine Darwin
Senior Executive Recruiter
Brooke Westley
Senior Executive Recruiter II
Amanda Cohen
Executive Recruiter
Anna Johnson
Senior Partner
Connor MacWilliams
Senior Director, Executive Recruitment & Operations