Beam Suntory is Crafting the Spirits that Stir the World. Rooted in two centuries of family heritage, Beam Suntory has evolved into the world's third largest leading premium spirits company ... where each employee is treated like family and trusted with legacy. With our greatest assets - our premium spirits and our people - we're driving growth through impactful marketing, innovation and an entrepreneurial spirit. Beam Suntory is a place where you can come Unleash your Spirit by making an impact each and every day.Multicultural Portfolio Manager - NYC
The following positionis open in New York , United States .What makes this a great opportunity?
- Opportunity to directly influences retailers
- Collaboration with other sales forces, distributors, and local communities in the trade
- Working with premium brands in high priority off and on-premise influential accounts
- Collaborates cross functionally within Beam Suntory Sales, Regional Marketing, Category Management
Qualifications & Experience
- Responsible for targeted list of off and on-premise accounts catering to African American consumers in the greater New York City area
- Serves as the primary contact for Beam Suntory in assigned accounts to effectively drive awareness and velocity of Beam Suntory brands in partnership with SGWS
- Must form and maintain effective relationships with influential staff members, including account owners, buyers, bartenders, and local community of bartenders
- Conducts regular visits (weekly to monthly) depending on market demands of assigned accounts to ensure Core Brand positioning and optimal activation of key programs and initiatives.
- Understands the competitive landscape and is always working to gain competitive advantage though creative menu placements, retail displays and promotions
- Build relationships with SGWS sales team counterparts to ensure aligned and consistent approach to accounts to maximize sales and marketing results
- Exhibit expertise and detailed knowledge of the Beam Suntory portfolio and broader priority categories
- Deliver industry leading educational seminars in assigned accounts and with distributor partner(s), including Wait staff trainings/samplings targeted on core brands, drink pairing advisement, menu placement suggestions, and drink recipe ideas for on premise. In off premise, lead necessary staff trainings and coordinate consumer seminars and events as opportunities arise
- Identify and support execution of local events and marketing opportunities for priority BSI brands with targeted consumers
- Must be a passionate and charismatic presenter
- Builds brands' visibility on-premise by hosting mass appeal social events (e.g. Happy Hours, tastings), encouraging trial (e.g. promotional offers), and assisting with large scale events/leveraging local PR
- Stays current with trends by attending local marketing events and engaging with local trade groups (e.g. USBG)
- Leads the selection, placement, and replenishment of POS for assigned accounts to obtain maximum profitability, market share, and sales depletions.
- Can anticipate trends and developments in the marketand isable to derive and define comprehensive priorities for assigned area. Is able to envision potential risks or delays in defined plans and can make contingency plans to mitigate envisioned risks.
- Manages promotional budget to leverage localized opportunities and stay within budget limits
- 2 - 5 years of experience in the alcoholic beverage industry - Supplier or Distributor
- General sales experience
- Excellent communication skills
- General spirits connoisseur
- Bachelor's degree preferred, or equivalent experience
- Strong community reputation and/or connections
- Experience with Influential Customers and/or Channel Management experience
- Analytic capabilities
- Off-premise and/or on-premise experience preferred
- Effective Budget Management Capabilities
- In an effort to ensure the health and safety of our workforce while doing our part to protect those around us, Beam Suntory is requiring proof of full COVID vaccination for US salaried employees in our offices and commercial field roles as a condition of employment, subject to medical/religious exemptions.
At Beam Suntory, people are our number one priority, and we believe our people grow together in diverse and inclusive environments where their unique insights, experiences and backgrounds are valued and respected. Beam Suntory is committed to equal employment opportunity regardless of race, color, ancestry, religion, sex, national origin, sexual orientation, age, citizenship, marital status, disability, gender identity, military veteran status and all other characteristics, attributes or choices protected by law. All recruitment and hiring decisions are based on an applicant's skills and experience.