Mark Anthony Group is an entrepreneurial drinks company, built from the ground up by thinking differently, innovating and doing the unexpected. Our company is rooted in family values, a bold vision and relentless determination to continuously raise the bar and make a positive difference in consumers' lives. Founded in 1972, we've grown organically from a one-person import wine business into an international drinks company whose hallmarks include a portfolio of luxury wineries and iconic beverage brands, including White Claw® Hard Seltzer, Mike's Hard Lemonade, Cayman Jack and Más+ by Messi™.

This role represents is responsible for developing and implementing strategies to build and engage a vibrant online community while creating compelling and relevant content for various social media platforms. This role involves managing social media accounts, fostering positive interactions, curating content, and ensuring the brand's online presence is impactful. The Community Manager will work closely with cross-functional teams to drive brand awareness, customer satisfaction, and community growth.

Accountabilities:

1. Develop and execute community management strategy for Mark Anthony Brands including White Claw, Cayman Jack, Mike's Hard Lemonade and MXD

2. Foster meaningful conversations by responding to comments, messages, and mentions, and build relationships with followers, influencers, and brand advocates.

3. Monitor discussions, trends, and emerging technologies within the community to identify opportunities for engagement and content creation.

4. Encourage user-generated content and facilitate community participation.

Key Metrics & Financial Targets:

1. Volume & Sales

2. Brand Health

3. Community Engagement (1st party data, engagement rates, community growth)

4. Consumer Satisfaction

Own:

Community Management

Influence:

Consumer Communications, Shopper Marketing, Media Planning, Regional Marketing, DCOE

Veto:

Social Media Content, Social Calendar, Program FAQs

Critical Relationships:

• Consumer Comms, Consumer Care, Media
• Brand Marketing, Regional Marketing
• Social Media, Consumer Care, Loyalty/Programming

Skills Needed To Be Successful:

• Bachelor's Degree & 2-4 years of relevant marketing experience with social media, preferably within Alc/Bev or CPG
• Experience with consumer response
• Proven ability to think creatively, coupled with strong analytical and communication skills
• Ability to work independently and as part of a team in a fast-paced environment

Compensation:

Compensation offered to prospective Team Members has taken internal equity into consideration and can vary depending on a positions' location. The final agreed upon wage may vary based on the job-related knowledge, skills, and experience of the individual.

• Competitive annual salary from $72,000 to $90,000, based in in Chicago, IL
• Bonus plan designed to recognize company performance and individual contributions
• Comprehensive health and welfare benefits
• Company matching 401(k) contributions
• Paid time off including annual leave, paid sick time and holidays
• Extensive opportunities for training, development, and career growth

At Mark Anthony, we exist to Unearth the Extraordinary:

Our Purpose is not just a statement; it is a call to action that binds us together and ignites our passion for making a difference. It is the driving force behind why we do what we do every single day, connecting our global organization across all business units, roles, and locations. We are:

Best in Our Craft
We set the standard with a pursuit of excellence that can be found in everything from our products and processes to our plants and people.

Ambitiously Curious
We stay curious, dreaming big and navigating the unknown with an enduring belief in better.

Made With Humility
We bring humility, authenticity, fun, and support to every collaboration and celebrate wins as a team.

Daringly Disruptive
We disrupt the status quo, moving fast to seize opportunities and acting scrappy to stay ahead of industry giants.