What you'll do Position Summary... What you'll do...
Creates and executes sales strategy to achieve the customer's (for example, one or more large business account(s) such as Unilever or Coca-Cola, an entire category of multiple small- to medium-sized business accounts in a specific region, such as East Coast, Mid-West, or West Coast) target within the annual operating plan by building plans to achieve internal annual objectives across various areas (for example, product management, platform, operations, finance, marketing, research, strategy, and sales) for the customer; creating a sales strategy for a supplier or region with a minimum sales target (for example, $4 M); ensuring alignment with internal and external constituents; collaborating with internal and external stakeholders (for example, merchandising heads, general managers, category managers, buyers, marketers, suppliers, and agencies); identifying the ideal product solution set (for example, web and social advertising, print) and learning agenda to drive the customer's (for example, marketer, supplier) business forward; defining the revenue target for the customer in tandem with internal stakeholders (for example, e-Commerce and Store Merchandising, Marketing); and forecasting and analyzing client need to quantify and prioritizing the requirements to industry managers or team leads.
Oversees and is responsible for financial results in area of responsibility (for example, one or more large business account(s) such as Unilever or Coca-Cola, an entire category of multiple small- to medium-sized business accounts in a specific region, such as East Coast, Mid-West, or West Coast) by regularly engaging with the clients, understanding client needs and providing appropriate product assistance; consulting with cross functional partners to create customized advertising solutions which meet the customer's short and long-term needs; constructing learning agenda with results-driven strategies that can help scale other marketers/suppliers; tracking against key performance metrics; and assisting in creation of a category playbook in partnership with other team members (-for example, Team leads from other accounts) to demonstrate how marketers can leverage Walmart offerings.
Drives the execution of multiple business plans and projects by identifying customer and operational needs; developing and communicating business plans and priorities; removing barriers and obstacles that impact performance; providing resources; identifying performance standards; measuring progress and adjusting performance accordingly; developing contingency plans; and demonstrating adaptability and supporting continuous learning.
Provides supervision and development opportunities for associates by selecting and training; mentoring; assigning duties; building a team-based work environment; establishing performance expectations and conducting regular performance evaluations; providing recognition and rewards; coaching for success and improvement; and ensuring diversity awareness.
Promotes and supports company policies, procedures, mission, values, and standards of ethics and integrity by training and providing direction to others in their use and application; ensuring compliance with them; and utilizing and supporting the Open Door Policy.
Ensures business needs are being met by evaluating the ongoing effectiveness of current plans, programs, and initiatives; consulting with business partners, managers, co-workers, or other key stakeholders; soliciting, evaluating, and applying suggestions for improving efficiency and cost effectiveness; and participating in and supporting community outreach events. Minimum Qualifications...
Outlined below are the required minimum qualifications for this position. If none are listed, there are no minimum qualifications.
Bachelor's degree in Marketing, Business, Advertising, Consumer Psychology, or related field and 5 years' experience advertising sales, advertising, sales, or related field OR 8 years' experience advertising sales, advertising, sales, or related field. Preferred Qualifications...
Outlined below are the optional preferred qualifications for this position. If none are listed, there are no preferred qualifications.
Brand advertising (for example, TV or video, sponsorship), media sales, customer acquisition and growth, search, mobile and online sales, Managing client accounts, Shopper marketing sales, eCommerce sales, retail advertising sales, search, Strategic Advisor working with C-Level Clients
Masters: Advertising, Masters: Business, Masters: Marketing, Masters: Psychology About Walmart
At Walmart, we help people save money so they can live better. This mission serves as the foundation for every decision we make, from responsible sourcing to sustainability-and everything in between. As a Walmart associate, you will play an integral role in shaping the future of retail, tech, merchandising, finance and hundreds of other industries-all while affecting the lives of millions of customers all over the world. Here, your work makes an impact every day. What are you waiting for?