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Sneaky Pete Spirits Company

Territory Sales Manager (Georgia) Sneaky Pete Spirits Company

Remote · Posted Mar 18
$70-90k base + bonus
Atlanta-based boutique spirits company Sneaky Pete Spirits is seeking an experienced territory manager to spearhead our sales & field marketing strategy for our Yacht Water and Pedro Furtivo brands in the South. We were founded by a group of friends who value quality and doing things the right way: a 6th generation agave farmer (Omar Martinez), the husband & wife duo behind Monday Night Brewing (Peter and Rachel Kiley), a grammy-award winning artist (Lil Yachty) and a music mogul (Kevin “Coach K” Lee). We are black-owned, Mexican-owned, female-founded and have a female CEO.

Preference will be given to candidates based in Georgia with deep working relationships with critical retail and on-premise spirits retailers, as well as our distributor, Savannah. We will prioritize candidates with specific experience growing craft spirits brands (through best-in-class retail & on-premise/mixology execution) in our key territories. 

You will be the face of our brands in the Georgia market and tasked with building a field marketing team to execute retail handsells, on-premise activations and tasting events. The ideal candidate has an incredible work ethic and the ability to inspire confidence across both internal and external stakeholders.

Responsibilities: 
  • Drive new account openings and POD expansion to achieve our sales goals in the Georgia market
  • 40 direct account visits per week
  • Leverage your distributor partners to drive as many sales as possible: constant communication, meetings & sales events
  • Execute point-of-sale and “perfect store” strategy to drive additional sell-through
  • Hire, train & manage a team of tasting representatives to execute our liquid-to-lips strategy
  • Stay within budget by category 
About our brands:

Yacht Water - the new line of 100% agave, additive-free tequila seltzers carefully crafted with high quality, fresh ingredients.
  • Inspired by the signature-yet-simple Texas-born cocktail known as “Ranch Water,” Yacht Water is exclusively made with 100% agave, additive-free reposado tequila, key lime juice, sparkling water and sea salt. Free of any preservatives, artificial flavors or processing agents, Yacht Water is available now in three flavors: Key Lime, Jalapeño and Sunrise (also a variety pack). 
  • Grammy-award winner Lil Yachty and his agent and Quality Control founder, Coach K, are both owners
  • Black-owned & female CEO 
Pedro Furtivo Tequila - a line of authentic tequila (blanco, reposado and soon to release añejo) created and co-founded by Peter Kiley (Sneaky Spirits Co-Founder & Monday Night Brewing Brewmaster) and Omar Martinez.
  • Produced exclusively from 100% fully matured agave azul piñas grown on Martinez’ third-generation family land in Ixtlahuacán del Rio, Jalisco, Pedro Furtivo Tequila is a premium quality, additive-free tequila that honors place, time and tradition.
  • Mexican-owned & female CEO

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