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Proximo Spirits, Inc.

Regional Director- On-Premise- Metro NY

New York, NY · Posted Jun 26
132,000- 165,000
Position Summary
Lead team in maximizing sales and marketing opportunities in their market. Oversee sales activities, planning, budget analysis and management, distributor scorecard and capability. Drive execution in market excellence to deliver sales & profit goals. Residence location: Metro New York (New York City, Westchester, Long Island).


Role & Responsibilities
  •  Ongoing market analysis and assessment of competitors and market intelligence with a focus on the future and value creation 
  • Partner with marketing to provide in-depth analysis and understanding of all channels of distribution within the Market 
  • Analyze impact of Key programs and evaluate them for their effectiveness and build on successful programs 
  • Recruits, develops, coaches and manages performance of direct reports 
  • Develop beverage alcohol insights to advise and inform team on strategies that drive volume and profit growth 
  • Broad understanding of On-Premise marketplace dynamics and competitive environment, including chain, independents, Regional Chain Accounts 
  • Manage T&E and tactical budgets. Communicate any changes in plans/dollars for redistribution based on market needs and competitive activity. 
  • Manage the Distributor from top to bottom and demonstrate key relationships within the network 
  • Conduct timely business reviews with distributors identifying key issues with recommended courses of action
  • Maintain proper inventory levels on all brands to insure success of local programming and long term growth
  • Demonstrate a keen understanding of pricing as it relates to company, distributor and retail margins 
  • Maintain updated price structures for all brands/sizes and markets
  • Maintain a regular call schedule with distributor on key accounts in area of responsibility 
  • Demonstrate the ability to network within the existing distributors in each market(s) and interact with the different functions i.e., purchasing, operations, marketing and finance 
  • Ability to interact and manage the local extension of On-Premise National Account programs, mandates and recommendations 
  • Ability to observe competitive activity and react to pending threats to objectives and provide feedback to senior management and marketing


Key Competencies
  • Analytical--Synthesizes complex or diverse information; Collects and researches data; Uses intuition and experience to complement data; Designs work flows and procedures. 
  • Problem Solving--Identifies and resolves problems in a timely manner; Gathers and analyzes information skillfully; Develops alternative solutions; Works well in group problem solving situations; 
  • Initiative--Volunteers readily; Undertakes self-development activities; Seeks increased responsibilities; Takes independent actions and calculated risks; Looks for and takes advantage of opportunities; Asks for and offers help when needed. 
  • Oral Communication--Speaks clearly and persuasively in positive or negative situations; Listens and gets clarification; Responds well to questions; Demonstrates group presentation skills; Participates in meetings. 
  • Managing People--Includes team in planning, decision-making, facilitating and process improvement; Takes responsibility for subordinates' activities; Makes self available to team; Provides regular performance feedback; Develops subordinates' skills and encourages growth; Solicits and applies customer feedback (internal and external); Fosters quality focus in others; Improves processes, products and services; Continually works to improve supervisory skills. 
  • Business Acumen--Understands business implications of decisions; Displays orientation to profitability; Demonstrates knowledge of market and competition; Aligns work with strategic goals. 


Knowledge and Experience
  • Bachelor’s degree required 
  • 6 plus years’ relevant experience in the consumer goods industry, spirits experience and/or 3 tier distribution experience preferred. 
  • Demonstrated sales management abilities with proven success in delivering sales goals and objectives. 
  • Ability to build and maintain strategic working relationships with distributors and accounts 
  • Proven team leadership and people development skills. 
  • Proficient in Word, Excel and PowerPoint 
  • Ability to navigate Diver and other sales reporting systems 
  • Strong interpersonal, influencing, negotiation, time management and presentation skills required 
  • Must have a valid state driver’s license     


The salary range for this role is a base salary of $132,300 to $165,000 along with an annual bonus, 401K match, and medical and wellness benefits. The range will vary if outside of this location. Base salaries are determined during our interview process, by assessing a candidate’s experience and skill set against internal peers and against the scope and responsibilities of the position. 

Proximo is an equal opportunity employer and does not unlawfully discriminate against employees or applicants for employment based on race, color, sex (including pregnancy), sexual orientation, gender identity or expression, religion, national origin, citizenship status, age, genetic information, physical or mental disability of an otherwise qualified individual, membership or application for membership in a uniformed service, engaging in legally protected activity, or any other characteristic protected under applicable law.