Paige Seager knows that it takes a lot more than flashy marketing campaigns to generate buzz and build brand awareness in today’s competitive industry. As the Founder and Managing Principal of Next Level Marketing, a leading brand activation agency for beverage companies, her team takes a highly customizable, data-driven approach to building premium brands. We caught up […]
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According to Forbes, out of the 27 million firms in the U.S., nearly all of them are privately or independently owned. Nearly 5.7 million of the firms in the country have employees, but less than 1 percent of them trade shares on a U.S. exchange. So as we set out to celebrate America’s independence this […]
Spirits were high in 2017 — in the beverage industry.