ForceBrands partnered with SnackNation for a weekly podcast series that highlights insightful stories from leaders in the CPG world.

Brand Builder brings you the people, stories, and lessons learned from the most innovative natural food and beverage brands in the world.

In an episode launched on December 18, Nutrabolt CMO John Hardesty joined hosts Jordan Cohen and Jeff Murphy to talk about how to skyrocket your brand with content marketing.

Highlights from the episode include Hardesty talking about how fundamental content is to an effective marketing strategy; the importance of making a real connection between your product and your consumers; and the value of taking Simon Sinek’s advice and ‘starting with why’ — understanding why you do what you do is pivotal to building a successful brand.

Get more great advice and insight by subscribing to the podcast.

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