Market Manager
Trinity River Distillery/Silver Star Whiskey
· Full-time · Mid-Senior level
· 1-50 employees · Beverage Manufacturing
Be a part of a growing team focused on delivering amazing whiskeys to the great state of Texas! A unique opportunity for a self-starter to exploit creativity while building emerging brands across all selling channels. We are searching for sales leaders who are fearless with an enterprising spirit.
This multi-channel role will manage Silver Star Whiskey’s consumer facing on and off premise sales force to expand the distribution and promotional support of Silver Star Whiskey products. The Market Manager will collaborate with leadership to develop distributor channel volume targets, KPI’s, and new business opportunities. Additionally, the person in this role will serve as the local face of the brand and support special events and local PR on behalf of Silver Star Whiskey in a assigned geographical territory.
· Manage and oversee Off/On Premise universe to achieve increased distribution, key performance indicators, NSV, and channel specific growth goals of Silver Star Whiskey products
· Manage T&E budgets associated with Off/On Premise Business
· Actively manage the presentation and execution of category plans, brand plans, promotion, and new product introductions.
· Maintain brand guidelines/standards for all consumer facing promotion.
· Develop new off premise volume opportunities with distributor teams to include new distribution, display activity, local seasonal programming, and shelf management.
· Develop new on premise, product distribution, menu promotions, signature drink promotions and premium wells.
· Work with distributor sales forces to monitor progress and ensure goals are achieved.
· Manage and call on a designated number of key accounts by channel with sole responsibility for expanding distribution/volume on priority brands/sizes.
· Successfully launch innovation and line extensions, achieving volume and distributions KPI’s.
· Conduct frequent in market tasting.
· Successfully manage local execution of all retail and on-premises events.
· Prepare sales training and communication, to distributor sales force in areas of brand trend awareness seasonal programming, regional partnerships, and innovation.
· Work with team to provide wait staff training at key accounts.
· Ensure all efforts and sales involvement complies with state and federal laws.
· Manage POS allocation by channel with distributors.
Qualifications & Experience
· Exceptional communication skills-we are looking for storytellers who can garner advocacy for our brands.
· Exceptional planning and self-management skills
· Thorough knowledge of distribution, promotion and selling techniques
· Sales experience, including experience selling promotion and marketing programs
· Literate with spreadsheet programs (such as Excel & Google), word processing programs (such as Word), presentation programs (such as PowerPoint) and communication programs (such as G-Mail).
· Previous distributor experience preferred
· The ability to work non-traditional hours
· Experience in spirits industry preferred.
· Licensed driver of motor vehicles
· Must be able to lift 50 pounds
· It is preferred that the candidate for this role currently resides in the Dallas-Fort Worth, Texas Area.
Silver Star sales employees receive a competitive base salary + bonus, car allowance, cell phone allowance, medical insurance coverage, 7 paid holidays, and vacation based on years of employment.
Trinity River Distillery is committed to equality of opportunity in all aspects of employment. It is the policy of Trinity River Distillery to provide full and equal employment opportunities to all employees and potential employees without regard to race, color, religion, national or ethnic origin, veteran status, age, gender, gender identity or expression, sexual orientation, genetic information, physical or mental disability or any other legally protected status.