Launched in 2017, BTL SVC is Raising the Bar by providing award-winning, hand-crafted, premium quality, ready to serve cocktails. Our 10 cocktails use only the finest ingredients. No additives. No preservatives. No artificial colors or flavors. If you can’t find the ingredient behind a bar, we don’t use it. We are a fast-growing, entrepreneurial company looking for a dynamic, experienced beverage alcohol professional to lead our efforts in the New York & New Jersey markets. 

www.btlsvc.com  |  @btlsvc

 

ROLE FUNCTIONS & RESPONSIBILITIES

Key Account Management

-        Serve as the primary “face” of the brand with key customers & consumers in the market

-        Develop strong partnerships with key retailers and on premise accounts (particularly in the luxury hotel, tourism and concession channels) to increase BTL SVC visibility and velocity

-        Execute on KPIs for distribution, volume and brand activation in the market

-        Plan & oversee all brand activations (promotional samplings, events, etc.) and manage local brand ambassadors

-        Manage & track compliance across all national accounts  

Distributor Management

-        Build strong relationships with sales reps and sales managers at our distributor partners including regular work-withs in the field

-        Work with Region Director and national leadership to develop distributor programming and market activations

-        Regularly engage distributors regarding brand including performance reviews, planning and general sales meetings

-        Manage local budgets including price support, market programming and trade activations

EXPERIENCE & QUALIFICATIONS

-        At least 4-5 years sales experience in beverage alcohol.  Experience working with distributors is a must

-        Results-driven, positive self-starter with strong attention to detail and capacity to manage time, engage a wide variety of audiences and execute on goals

-        Excellent capabilities in business communication (including Power Point, Excel, Word, etc.), presentation, negotiation and persuasion

-        Passion for the industry and desire to be part of a fast-moving, entrepreneurial culture

-        Ability to travel 25% of time  

-        Possession of a valid drivers license