The Great Reshuffle, as coined by LinkedIn editors, has disrupted the workforce in unforeseen ways. The pandemic has put candidates in the driver’s seat of the job market and according to LinkedIn CEO Ryan Roslanksy, it’s “unlike anything we’ve seen in the history of work.” So who exactly are these candidates and why are they motivated […]
Gen Zers were born into a world dominated by technology. This has impacted everything from their work ethic to how they communicate with employers and coworkers. Digitally savvy and ambitious, they are motivated by different factors than older generations and expect things like more flexible work environments and growth opportunities. If these expectations aren’t met, […]
To keep your business functioning at optimal levels, you need to hire the best talent. Today’s youngest members of the workforce are Gen Zers, born between 1995 and 2010. Currently, 89 percent of Gen Zers are active job searchers, with 63 percent of them on the lookout for a business-related role. However, to effectively recruit […]
Millennials and Gen Zers are set to become the largest generations in the workforce, replacing both Baby Boomers and Gen Xers. This shakeup in the makeup of the workforce will have many effects, among which will be the future of CPG benefits. Millennials and Gen Zers face different challenges and have different values and priorities […]
In a candidate-driven job market, attracting and retaining talent are top priorities for employers looking to remain competitive. According to ForceBrands’ recently released 2019 Talent Market Report, which surveyed more than 500 full-time hiring decision-makers and leaders across CPG, benefits and compensation packages are the most effective employee recruitment and retention strategies. As the workplace […]
When it comes to keeping up with the changing appetites of generations, marketers aren’t just looking to millennials for cues anymore to attract new consumers — as Gen Zers grow older and have more disposable incomes, their tastes and preferences are increasingly pointing brands in new directions. These companies should understand that this generation has always been […]
According to the Pew Research Center, more than 1 in 3 of the laborers currently in the workforce are millennials (those born between 1981 and 1996), making them the largest working generation. But not for long. The year 2016 marked the first year that Gen Zers (those born between 1997 and 2010) entered the workforce, […]
With 61 million Gen Zers about to enter the U.S. workforce, it’s important for employers to understand that this generation isn’t a younger cohort of millennials. Generation Z saw millennials experience the financial struggles of the recession, they use technology for both entertainment and education, and many of them would rather run a business from their […]