Movers & Shakers Submission | ForceBrands Newsroom

How Naturally Network Keeps Its Nationwide Community Connected

Naturally Network, a national organization for the natural and organic consumer product industry, is all about community building. Its mission is to harness, accelerate and elevate the power and impact of conscious business practices in the natural and organic products ecosystem through community-based programming, networking, influence, and collaboration. What began as a support system in […]

CATEGORIES ForceBrands
PUBLISHED March 27, 2023
AUTHOR Rebecca Fryer

How to Use ForceBrands’ Salary Reports to Plan Your Hiring Strategy

When it comes to attracting and retaining talent in today’s competitive job market, compensation is table stakes. Fair market compensation — the salary or wage that an employee would receive for a particular job in a specific geographic location, taking into account factors such as the job responsibilities, required skills and experience, and the prevailing […]

CATEGORIES Featured
PUBLISHED March 27, 2023
AUTHOR Rebecca Fryer

Understanding the Difference Between Lead Generation and Performance Growth Marketing

Lead generation and performance growth marketing are fundamental in the world of digital marketing. While they share some similarities, there are key differences between the two that marketers and brand professionals should be aware of to maximize their marketing strategy. Read on to explore the differences between lead generation and performance growth marketing and discover […]

ForceBrands Partners with Project Potluck for Expo West Networking Luncheon

ForceBrands joined forces with Project Potluck — a nonprofit on a mission to help People of Color (POC) build successful companies and careers in consumer packaged goods (CPG) — for an invite-only lunch during the week of Expo West. Hosted at the Hilton Anaheim, just steps from the trade show, more than 150 attendees from […]

Highlights From Whipstitch’s “2023 Capital Markets and Building Value” Panel

Specialized investment firm Whipstitch Capital kicked off Expo West with a “2023 Capital Markets and Building Value” panel conversation that explored the status of the capital markets for consumer businesses, both M&A and private placements. Moderated by Whipstitch Capital’s Managing Director Michael Burgmaier, panelists included: Josh Wand, CEO and Founder of ForceBrands; Ryan Lewendon, Partner […]

CATEGORIES ForceBrands
PUBLISHED March 20, 2023
AUTHOR Rebecca Fryer

Get to Know Some of ForceBrands’ #FemaleForces

The ForceBrands team is made up of incredibly talented individuals who work remotely, coast to coast — from Boston to Los Angeles. In celebration of Women’s History Month (March), we’re highlighting some #FemaleForces on our own team (it is 76 percent female, after all) who are helping to build today’s most exciting and impactful consumer […]

CATEGORIES Featured
PUBLISHED March 19, 2023
AUTHOR Rebecca Fryer

We Talked to ChatGPT About Creators and Creator Brands; Here’s What Happened

Hi ChatGPT! Let’s talk about creators. Sure, I’d be happy to talk about creators! What specifically would you like to discuss? What is a creator? A creator is someone who makes something original or innovative. They can be artists, musicians, writers, designers, programmers, inventors, or anyone who produces something new and unique. Creators can work […]

CATEGORIES Creator
PUBLISHED March 16, 2023
AUTHOR Alexis Benveniste

#FemaleForces: 6 Industry Founders On Hiring and Leadership

When it comes to the consumer brand universe, women have found great success in launching game-changing startups that translate into household names. Billion-dollar brands like Glossier (valued at $1.8 billion) and Savage X Fenty (valued at $3 billion) are two that come to mind. According to Pitchbook, companies with at least one female founder comprised […]

CATEGORIES ForceBrands
PUBLISHED March 5, 2023
AUTHOR Rebecca Fryer

Get to Know Impactful Search: Executive Hiring for Purpose-Driven Leadership

We’re excited to introduce and invite you to Impactful SearchⓇ, ForceBrands’ latest hiring solution for purpose-driven executive leadership. Finding a transformative leader who can drive and align commercial success and social mission is critical for growth, so we’ve designed an Executive Search practice focused exclusively on C-suite, executive, and board talent for consumer brands that align profitability and social impact. Why […]

CATEGORIES Featured
PUBLISHED March 1, 2023
AUTHOR Rebecca Fryer

Hiring for a Creator Brand? Focus on These Positions First

Hiring for a new brand is a unique challenge that requires attention and skill. Deciding where to begin can be tricky, especially when you’re balancing new hires with the voice and thought leadership of a creator, but we’re here to help. While you might initially want to gravitate toward filling executive positions, it’s important to […]

CATEGORIES Creator
PUBLISHED February 23, 2023
AUTHOR Alexis Benveniste

ForceBrands Releases 2023 Salary Reports for Consumer Brands

ForceBrands has released its 2023 Salary Reports for the following industries: beverage, food, beauty/wellness, and cannabis. The reports offer salary data across marketing, operations, sales, finance, and human resources. ForceBrands surveyed companies generating $10M-150M in revenue with under 500 employees. The data was compiled between January 2022 and February 2023. “Given the current economic climate, […]

CATEGORIES ForceBrands
PUBLISHED February 21, 2023
AUTHOR Rebecca Fryer

This Creator Launched a Brand Based Off of His Viral Videos

With more than nine million followers, Chris Olsen is a TikTok sensation. While he’s shared snippets of so many different parts of his life — from moments with Meghan Trainor to climbing poles in Croc high heels — one theme truly stuck and not only grew his following, but also kept his current followers coming […]

CATEGORIES Creator
PUBLISHED February 15, 2023
AUTHOR Alexis Benveniste

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