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Company Overview:
The Zero Proof (www.thezeroproof.com) is a fast-growing startup in the explosive non-alcoholic wine and spirits space! We are a leading curator, wholesaler, and online retailer of premium non-alcoholic wines and spirits based in Atlanta, Georgia. We are seeking a dynamic and experienced Regional Sales Manager to join our team and drive sales growth in the West (Arizona, California, Oregon, and Washington).
Job Summary:
As Regional Sales Manager, you will play a critical role in developing and executing sales strategies to achieve revenue targets and expand market presence. Your primary responsibilities will include key market-level and regional sales, on and off-premise chain management, customer relationships, forecasting, area team development, and distributor maintenance. We are looking for a candidate with at least 5 years of experience in beverage distribution or supply with a preference in the wine/spirits industry. Relationships with national CPG/food distributors also a plus.
Key Responsibilities:
- Market-Level Sales (30%)
- Develop and execute sales plans to achieve and exceed area sales targets
- Identify and prioritize sales opportunities within territory network
- Establish and maintain strong relationships with key accounts and partners
- Distributor Management (30%)
- Evaluate and manage distributor performance to ensure alignment with company objectives
- Provide guidance, support, and training to distributors to drive sales effectiveness
- Collaborate with distributors on pricing strategies and promotional activities
- Manage area marketing budget
- On/Off-Premise Chain Management (30%)
- Open and foster regional chain relationships
- Collaborate with on/off-premise chains to maximize product placement and visibility
- Manage customer voids and promotional schedule
- Forecasting and Analysis (10%)
- Monitor and analyze inventory and sales data to generate accurate forecasts
- Generate regular reports on beverage sales, inventory, and performance
- Provide feedback for market demand and trends
Qualifications:
- Minimum of 5 years of experience in the alcohol distribution or beverage supply industry in the West
- Proven track record of achieving and exceeding sales targets
- Strong understanding of the beverage industry, including expertise in the alcohol category
- Excellent communication and interpersonal skills
- Ability to travel within the region as needed
- Must live in California
Compensation:
- Full-time hire with base pay commensurate with experience and bonus opportunities
Benefits:
- Health
- Vision
- Dental
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