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Who is Stockwell Reserve?
Stockwell Reserve is a cooperative of craft distilleries driven to captivate consumers with award-winning brands and world-class marketing, utilizing the collective strength of our shared sales team, distribution expertise, and strategic growth capital. Our portfolio includes Santa Fe Spirits (Original Santa Fe Whiskey, Desert Bloom Gins, Expedition Vodka, Santa Fe Apple Brandy, Silver Coyote Whiskey, Santa Fe Atapino Liqueur) and Breuckelen Distilling (77 Whiskies & Glorious Gin).
About the Job
Stockwell Reserve is fast-paced and employs a passionate & high-performing team of sales professionals. This role reports to the Vice President of Sales. The New Mexico State Manager will be responsible for establishing, developing, and fostering the presence of Santa Fe Spirits brands through activation in high-volume and highly rated on and off-premise establishments within New Mexico with a heavy concentration in Santa Fe, Albuquerque, and Las Cruces with our distributor partner Southern Glazers Wine & Spirits.
The ideal candidate in this role will maximize the performance of our brands to increase business opportunities and generate revenue from key and target accounts, complementing the efforts of our sales teams and our distributor sales teams. In this role, you are expected to become the preferred resource within these establishments executing KPI for account calls, new placements, displays, staff trainings, retail tastings, shelf resets, consumer happy hours, and cocktail list placements.
Qualifications & Experience
Requirements:
- College degree
- 3+ years of spirits sales experience in the New Mexico market
- Track record of results
- Strong selling and communication skills, oral and written
- Availability and flexibility to workdays, nights, and weekends as needed to support the business
- Driver’s license with reliable transportation
To be successful in this role you will:
- See an average of 40 local accounts /week and expect regional travel 1 – 2 days /month
- Exceed goals related to placements, retail tastings, happy hours, and trade education
- Create and maintain lasting connections through existing and new account contacts
- Operate at a fast pace and have a competitive spirit
- Develop relationships with influential accounts, bars, and bartenders to increase opportunities for the distributor sales teams
- Serve as brand spokesperson at key Brand and Cocktail events
- Provide social media content
Responsibilities
- Achieve revenue and depletion goals for assigned market territory, through account placements and velocity improvements at points of distribution
- Develop relationships with influential accounts, bars and bartenders to increase opportunities for the distributor sales teams
- Train, lead and support the distributor team
- Implement brand programs and incentives
- Conduct consumer tastings at retail
- Managing sales budget
- In-account activation execution and planning
- Serve as brand spokesperson at key Brand and Cocktail events
- Social media input
- Ensure execution and compliance with all company policies & procedures
Compensation & Benefits:
We are an entrepreneurial company committed to the personal and professional growth of its team members and to maintaining a positive, encouraging work environment. You will work closely with a world–class team and get exposure to every aspect of the business, product, and sales. You’ll also receive:
- Competitive base salary and incentive bonus
- 401(k) plan
- 100% paid Medical and Dental premiums
- Flexible PTO
If you believe you are a good fit and would enjoy this role, please send your resume to careers@stockwellreserve.com.
Stockwell Reserve is an Equal Opportunity Employer. It employs qualified individuals based solely on ability, training and experience, and does not and will not, discriminate for or against any employee or applicant for employment or promotion based upon actual or perceived race, color, religion, sex, age, disability, national origin, citizenship, marital status, sexual orientation, gender identity, genetic information, military service or any other classification protected by law. Offers will be subject to United States local terms.
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