What You Need To Know

Open your future to incredible career potential. Work for an industry-leader who invests in their people. Southern Glazer's Wine & Spirits is North America's preeminent wine and spirits distributor, as well as a family-owned, privately held company with a 50+ year legacy of success. We were named by Newsweek as a Most Loved Workplace and are included on the Forbes lists for Largest Private Companies and Best Employers for Diversity.

As a full-time employee, you can choose from a full menu of our Top Shelf Benefits, including comprehensive medical and prescription drug coverage, dental and vision plans, tax-saving Flexible Spending Accounts, disability coverage, life insurance plans, and a 401(k) plan. We also offer tuition reimbursement, a wellness program, parental leave, vacation accrual, paid sick leave, and more.

At Southern Glazer's, you'll enjoy an environment where continuous learning and growth are supported and experience a culture where you are respected, and your voice is heard. If you're looking to fill your glass with opportunity, come join our FAMILY.

Overview

The Director of Media Planning & Operations will be responsible for working closely with clients to strategize campaigns, developing media plans to support client goals and ROI, and collaborating cross-functionally with account, ad tech, and traffic teams to ensure smooth campaign delivery. The ideal candidate will possess strong analytical skills, stay informed about industry trends and best practices, and demonstrate expertise in media buying and planning strategies.

Primary Responsibilities

• Collaborate with clients to understand their objectives and develop strategic media plans that align with their goals and target audience.
• Work closely with internal teams, including trade development, digital analytics, Ad Operations, and traffic teams, to ensure seamless execution and delivery of campaigns.
• Analyze market trends, audience insights, and campaign performance data to optimize media plans and drive continuous improvement.
• Stay informed about industry developments, emerging technologies, and best practices in media planning and buying.
• Provide leadership and guidance to the media planning team, fostering a culture of innovation and excellence.
• Develop and present comprehensive media recommendations and post-campaign analyses to clients, demonstrating the value and impact of the campaigns.
• Ensure compliance with industry regulations, privacy policies, and ethical standards in all media planning and buying activities.

Minimum Qualifications

• Bachelor's degree in Marketing, Advertising, Business Administration, or related field; Master's degree preferred.
• Proven experience (10 years) in media planning, buying, and operations, preferably in an advertising agency or media organization.
• Strong understanding of digital and traditional media channels, including display, video, social, search, and programmatic advertising.
• Excellent analytical skills with the ability to interpret data, identify trends, and make data-driven decisions.
• Exceptional communication and presentation skills, with the ability to effectively communicate complex ideas to clients and internal stakeholders.

• Demonstrated leadership abilities with a track record of successfully managing teams and driving results in a fast-paced environment.
• Proficiency in media planning and ad tech platforms (e.g., Google Ads, Google Ad Manager, DSPs, DMPs, etc.).
• Strong negotiation skills and the ability to build and maintain positive relationships with clients and media vendors.
• Detail-oriented with strong organizational and time management skills, capable of managing multiple projects simultaneously.
• This job description is intended to convey information essential to understanding the scope of the position and is not exhaustive. Duties and responsibilities may be subject to change based on organizational needs and evolution of the role.

Physical Demands

• Physical demands include a considerable amount of time sitting and typing/keyboarding, using a computer (e.g., keyboard, mouse, and monitor), or adding machine
• Physical demands with activity or condition may include walking, bending, reaching, standing, squatting, and stooping
• May require occasional lifting/lowering, pushing, carrying, or pulling up to 20lbs

EEO Statement

Southern Glazer's Wine and Spirits, an Affirmative Action/EEO employer, prohibits discrimination and harassment of any type and provides equal employment opportunities to all employees and applicants for employment without regard to race, color, religion, age, sex, national origin, disability status, genetics, protected veteran status, sexual orientation, gender identity or expression, or any other characteristic protected by federal, state, or local laws. This policy applies to all terms and conditions of employment, including recruiting, hiring, placement, promotion, termination, layoff, recall, transfer, leaves of absence, compensation, and training. Southern Glazer's Wine and Spirits provides competitive compensation based on estimated performance level consistent with the past relevant experience, knowledge, skills, abilities, and education of employees. Unless otherwise expressly stated, any pay ranges posted here are estimates from outside of Southern Glazer's Wine and Spirits and do not reflect Southern Glazer's pay bands or ranges.