The Opportunity:  Area Sales Manager – Southeast

Full Time

Location: Atlanta  (90% travel required)

Territory Managed: GA, TN, NC

 

More Labs is the brand behind the groundbreaking Morning Recovery Products.  Our purpose is to elevate daily performance, creating limitless possibilities. Beyond Morning Recovery, the company has built a suite of productivity supplements to dispatch the daily stressors that hinder your performance.

 

This position will drive sales through our three-tier distribution structure while achieving targeted distribution and revenue goals. You will create professional sales relationship with key liquor stores, c-stores, bars, night clubs, retailers and distributors in the defined territory. Create and implement account strategies and tactical plans within approved spending rates to achieve Company’s Goals and Objectives around distribution, availability, sell-thru, promotion, and pricing that will support volume and shared growth targets.

 

- Build sales plan for off-premise and on-premise acquisitions in assigned sales territory

  

-Candidate must be able to spend 90% of their time directly calling on new and existing accounts, expanding distribution, building relationships with key decision makers, gaining incremental displays and increasing velocities in assigned territory.

 

- Establish effective distribution, display, promotional, and merchandising objectives through distributors in order to achieve overall Company business goals & objectives.

 

- Provide specific and current information to upper management on current market conditions, trends and overall distributor performance. Communicate information to management and recommendations that will contribute to the development of brands, sales growth, and distributor effectiveness.

 

- Monitor and evaluate distributor and customer response to products. Track identified metrics, providing timely performance reports. Determine forecast levels for individual distributors to roll up to large scale forecast.

 

- Assists with building and executing local marketing calendar and events

  

- Communicate expectations and monitor performance of Distributors through quarterly performance reviews. Regularly assess and hold Distributors accountable for established standards for retail and on-premise accounts.

 

- Manage specific operating systems and standards, for management of, ordering & inventory management, quality control, selling and merchandising objectives and standards, program execution guidelines, pricing and discount management, and point of sale utilization.

 

Job Qualifications 

 

- Must have 5+ years previous sales experience preferably in a three-tier beverage distribution system.

- Demonstrate proficiency in Microsoft Office (Excel, Outlook, PowerPoint, Word).

- Proficiency in Business Trade Math (Margin, Mark Up, Inverse Margin, Blended Margin, Breakeven, Draft Profit and Pour Cost).

- Proficiency with revenue management and pricing.

- Ability to work night and weekends.

- Ability to lift and move products cases frequently.

- Travel required

- Live in the market for which the Area Sales Manager is responsible for.

- Must have valid driver’s license, registered and insured vehicle with clean record/background check.