We?re on a mission to make healthy products affordable and accessible to everyone. Most brands go through four suppliers before selling you a product. That adds cost at every step. But we?re changing the supply chain: for a flat annual fee, our members have access to high-quality essentials without the marked-up prices. Dec. '21 - Our revenue has been at least doubling almost every year since we started. The Kickstarter gave us the initial momentum to go into our first and second product categories, with personal care and household, and then we launched in food. We started with 10 products, and over the past three years, we have launched an additional 300 products going from personal care to food to CBD to pet. We just launched wine, which was our first move into alcohol. The assortment growth has been remarkable and the revenue growth has been on plan as well.