ONLY THE 'GOOD STUFF' - NOTHING ELSE

Handcrafted in small batches, we source the finest ingredients from around the world, and sweeten with pure cane sugar. We mix using our industry-changing proprietary Cryopact

cold filtration process, keeping it fresh, delicious and ready to drink. 

EXCEPTIONAL PROFITS - 70% - 80%

CATEGORY CHANGING INNOVATION

We use a proprietary Cold Filtration process to avoid using the chemical preservatives that often result in the over-processed taste associated with industry standard heat treatments. We micronize our beverages to minimize separation and then nitrogen charge the containers to prevent oxidization and extend shelf life – keeping it fresh.  No one else does this!

PRE-MIXED, READY-TO-DRINK, READY-TO-SERVE

Bulk 5-gallon pails or single-serve bottles. No additional preparation or batching required.

EASY TO IMPLEMENT, SIMPLE TO OPERATE, FULLY SUPPORTED

Chilled, on the rocks, frozen, frozen dispensed, single bottle, from tap or store-n-pour.

MPACT’s ENTRY INTO TEXAS ADULT FROZEN BEVERAGE MARKET IN 2014 CASUES IT TO EXPLODE

Mpact Beverage Company is the ultimate Craft cocktail company, recognized for its beverage innovation and great tasing ready to drink cocktails.

It is our mission to be the number one craft cocktail brand on the planet!

Have fun and make a lasting and positive impact in all aspects of the journey!

Consistent double- and triple-digit growth is an indicator that we just may be on our way. We believe the key to continuing growth is superior customer service.

The legacy of the Ultimate Craft Cocktail began with founder Greg Johnson’s lifelong pursuit of beverage innovation. It encompasses a passion for fresh, natural taste and the tenacity and ability to push past traditional industry boundaries. Johnson’s approach to quality is simple - find the finest natural ingredients, the ‘good stuff’, and nothing else. This means avoiding shortcuts, artificial ingredients and impurities in pursuit of the exceptional. Johnson observed that while quality beer and wine were available almost anywhere, a quality cocktail could only be found in restaurants and bars. The few ready-to-drink cocktails, though popular, were ‘cocktails’ in name only and did not resemble or taste like an authentic cocktail.

Johnson started MPACT Beverage to take on the challenge of producing the first premium, ready-to-drink craft cocktail, the first of its kind in the industry. Fresh tasting made with only the ‘good stuff’, “It had to taste like the best craft cocktail made by your favorite bartender—but would available anytime, anywhere—like beer and wine,” Johnson explains.

This solution required a proprietary alcohol that met specific government regulations. Johnson met the challenge and invented a craft cocktail like no-other – the ultimate craft cocktail. It combined only the finest ingredients, including fruit and juices sourced from around the world, and mixed with ultra-pure alcohol NO preservatives

A HISTORY OF INNOVATION AND SUCCESS

Greg Johnson, a degreed engineer, has long been recognized as a maverick, innovator and entrepreneur. He has earned numerous patents, awards and built his first company, Parrot-Ice Drink Products, into a hundred-million-dollar global organization. Parrot-Ice became the top premium frozen brand in the United States and the first to offer a real fruit frozen beverage.

In 2014, MPACT Beverage introduced its innovative product and program to the Texas adult beverage market, causing the state's hardly existent Cocktail To-Go Industry to explode with growth. MPACT began to supply and support daiquiri businesses state-wide.

Today, MPACT is Texas’ #1 craft cocktail provider and #1 alcohol producer in its class. In 2021, MPACT will batch over 1 million gallons from its beverage plant in Spring. Johnson’s legacy of inspired innovation continues as MPACT Beverage delivers another game-changing product and process that is revolutionizing the adult beverage industry.