About Havana Club Rum - A Bacardi USA Company
The Arechabala Family started their rum-making business in 1878 in Cuba and first registered the original Havana Club trademark in 1934. It wasn’t long before Havana Club Rum became a beloved and iconic Cuban brand – becoming a favorite amongst locals as well as American and European tourists.
Then everything changed. On January 1st, 1960, at gunpoint, the Cuban regime unrightfully seized the company’s assets without compensation. The Arechabala family lost everything and was forced to flee the homeland they loved, with a scant few of their remaining possessions – the precious Havana Club recipe being one of them. Meanwhile, the Cuban government started to sell their stolen version of Havana Club, and continues to do so to this day.
It wasn’t until 1995 – after decades of rebuilding, the Arechabala Family finally joined forces with another Cuban family in exile: Bacardi. The latter acquired the Havana Club brand and began producing rum based on the original Havana Club recipe and selling it in the one country that didn’t recognize the Cuban government’s 1960 illegal expropriation, the United States.
The Havana Club brand is an example of how, despite the circumstances, Cubans in exile have never accepted their fate. Havana Club Rum holds onto its rich Cuban culture.
Then everything changed. On January 1st, 1960, at gunpoint, the Cuban regime unrightfully seized the company’s assets without compensation. The Arechabala family lost everything and was forced to flee the homeland they loved, with a scant few of their remaining possessions – the precious Havana Club recipe being one of them. Meanwhile, the Cuban government started to sell their stolen version of Havana Club, and continues to do so to this day.
It wasn’t until 1995 – after decades of rebuilding, the Arechabala Family finally joined forces with another Cuban family in exile: Bacardi. The latter acquired the Havana Club brand and began producing rum based on the original Havana Club recipe and selling it in the one country that didn’t recognize the Cuban government’s 1960 illegal expropriation, the United States.
The Havana Club brand is an example of how, despite the circumstances, Cubans in exile have never accepted their fate. Havana Club Rum holds onto its rich Cuban culture.