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CHARGE LLC

About CHARGE LLC

Brand/Supplier
Manufacturer
Veteran Owned

Who We Are

Charge Highly Caffeinated Chocolate and Gummy Chews


1. Leading the Functional Confection/Snack Space

Charge Caffeinated Chocolate and Gummy Chews is at the forefront of the functional snack industry. With its unique blend of energy-boosting ingredients and delicious chocolate, it uniquely stands out in a crowded energy market.

2. Launching with Energy Retailers in the U.S.

We’re proud to announce our partnership with the largest energy retailers in the United States. Their extensive reach and customer base provide an excellent platform for introducing Charge Caffeinated Chocolate to consumers.

3. Exclusive Walmart Launch
  • In August 2024, Charge Caffeinated Chocolate launched exclusive 6-month campaign in Walmart stores across the nation and expanding to Walmart fuel stations in 2025.
  • Sales for the six months ending December are projected to reach $4 million.
4. National Distribution Authorization
  • Core-Mark, McLane, and NCD distributors have fully authorized Charge Caffeinated Chocolate and Gummy Chews in their distribution system, making our products available to most retailers, c-stores, and big box stores in the nation.
  • Our product is available nationwide, ensuring broad accessibility.

Our Culture

Entrepreneurial culture in a company like CHARGE is characterized by a dynamic and innovative environment where creativity and a "do it now" attitude are highly valued. At its core, this culture thrives on the passion and vision of its founders, who are deeply committed to their mission of providing energizing caffeinated chocolate and gummy snacks. This commitment is reflected in every aspect of the business, from product development to marketing strategies.

At CHARGE, the entrepreneurial spirit is palpable. Employees are encouraged to think outside the box and contribute ideas that can drive the company forward. This sense of ownership and autonomy fosters a collaborative atmosphere where everyone feels invested in the company’s success. For CHARGE, this might mean experimenting with new flavors, exploring sustainable packaging options, or finding unique ways to connect with their target audience of health-conscious consumers and busy professionals.

Moreover, the close-knit nature of our company allows for quick decision-making and agility. CHARGE can swiftly adapt to market trends and customer feedback, ensuring they stay ahead of the competition. This flexibility is crucial in the fast-paced world of functional snacks, where consumer preferences can change rapidly. By maintaining an entrepreneurial culture, CHARGE can continue to innovate and grow, while staying true to their core values and mission.

Giving Back

CHARGE and its partners are committed to supporting rhino conservation efforts.  We donate primarily to the International Rhino Foundation. This commitment aligns with our broader mission to make a positive impact on the environment and wildlife conservation.  The IRF's work includes protecting critically endangered species like the Sumatran and Javan rhinos, which are among the most threatened land mammals on Earth. By engaging and activating rhino lovers globally, the IRF aims to build a unified front to save rhinos and raise awareness about their plight. CHARGE is proud to support the IRF.

CHARGE LLC History

CHARGE was founded in 2023 by entrepreneur Brian Kenny and creator and influencer FaZe BlaZe. Their vision was to create a healthier and tastier alternative to traditional energy drinks by combining high-quality cocoa with caffeine. This innovative approach led to the development of Charge Chocolate’s signature product: caffeinated energy balls. Each ball contains 54mg of caffeine, equivalent to the caffeine in a typical 16oz energy drink, making them a convenient and delicious way to boost energy levels1.

The founders’ commitment to quality and sustainability is evident in their choice of ingredients and their dedication to environmental causes. Charge Energy and its partners actively support rhino conservation efforts by donating to various Save the Rhino charities. This aligns with their broader mission to make a positive impact on both consumers’ health and the environment.

Since its inception, Charge Energy has focused on creating unique products that stand out in the crowded functional snack market. Our entrepreneurial spirit and innovative approach have helped us quickly gain a loyal customer base, particularly among health-conscious consumers and busy professionals looking for a convenient energy boost.