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Fedway Associates

On-Premise Key Account Manager Northern NJ

Basking Ridge, NJ · Posted Mar 28
Fedway Associates has an opportunity for an On-Premise market manager responsible for executing and developing brand-building initiatives within a specified account universe. The On-Premise market manager is responsible for executing and developing brand-building initiatives within a specified account universe. This includes distributing brands within the entire portfolio, managing and strengthening relationships with key accounts, and executing promotional activities, events, and training. This role will be in the office 1-2 days per week and on the road the remainder of the days.

Responsibilities:

• Secure distribution standards within a Key Account Universe of approximately 40-50 key premise accounts.
• Schedule and execute promotional activity within the Key Account Universe, securing continuous drink features and strategic brand promotions.
• Secure placement of branded visibility POS, consistent with the current marketing plans throughout the Key Account Universe.
• Maintain updated account profiles and track progress against activities.
• Track, report, and measure the efficiency and effectiveness of on-premise initiatives using Diver program and other tracking processes and goals.
• Develop strong relationships with key account management, ownership, and sales representatives to identify sales and marketing opportunities within the Key Account Universe.
• Manage details in executing all on-premise specific activity, including management of promotional agencies (e.g., models, ice sculptures, etc.) and other on-premise special needs.
• Conduct regular wait staff training within the Key Account Universe, educating staff on the portfolio.
• Execute local sponsorship activity where it pertains to the Key Account Universe.
• Conduct regular market surveys and report findings back to the business.
• Represent the company at industry trade shows.

Business Analyst 
• Help to analyze overall business and our go to market strategies. 
• Menu dissection and integration menu surveys with go spot check and other platforms. 
• Arrange on premise meetings for wine and spirits team, organize the group initiatives and incentives
• Organize power point for presentations 
• Organize customer visits to our the Fedway Laboratory

Qualifications:
• Bachelor's degree in business, marketing, or a related field.
• 2 years minimum, Hospitality experience 
• 1 - 2 years of experience in a sales or marketing role, preferably in the beverage industry.
• Proven ability to build strong relationships with customers.
• Excellent communication, interpersonal, and presentation skills.
• Strong analytical and problem-solving skills.
• Ability to work independently and as part of a team.
• Proficient in Microsoft Office Suite.
• Experience with Diver program or other similar tracking systems preferred.
• Experience in the beverage industry preferred.
• Passion for the beverage industry and knowledge of brands and trends a plus.

Territory will include Hoboken, Jersey City and Route 3 Corridor and regular travel to this area is required
A Valid Driver's license is required for this role.

Applicants must qualify for an NJ ABC Solicitor's Permit

Physical Demands:
• Must be able to stand, walk, talk, and hear for extended periods.
• Must be able to sit, climb or balance, stoop, kneel, crouch, and smell occasionally.
• Must be able to use hands to finger, handle, or feel and reach with hands and arms frequently.
• Specific vision abilities required include close vision, peripheral vision, depth perception, and the ability to adjust focus.
• Must be able to lift or move objects weighing up to 40 pounds.

Benefits:
• Competitive salary and benefits package.
• Opportunity to work in a fast-paced and dynamic environment.
• Opportunity to learn about the beverage industry and build relationships with key players.
• Opportunity to make a real impact on the company's success.

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