Market Development Representative (MDR)
Key Responsibilities:
- Brand Education
- Identify, pitch and gain new points of distribution in both the on and off premise
- Build relationships with top accounts in both on and off premise
- Maintain regular appointments, follow up, and plan activations with top accounts
- Implement brand programming to drive volume at bars/restaurants not limited to cocktail menus, features, and staff trainings
- Develop and execute key retail programming to increase sales velocity off of the shelf
- Plan and execute solo market blitzes as well as formal distributor work-withs
- Gain brand visibility in retail stores
- Identify, plan and execute tastings in off premise channels
Market:
- California
Qualifications:
- Proven experience in market development or a similar role.
- Strong understanding of the Tequila & Agave industry and market dynamics.
- Excellent communication and interpersonal skills.
- Ability to work independently and as part of a team.
- Bi-lingual
- Willingness to travel as required.