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Kastra Elion

Market Manager, Los Angeles area

Los Angeles, CA · Posted Apr 16
Essential Job Duties and Responsibilities:
  • Passionate about premium spirits
  • Minimum 2 years of outside sales in beverage alcohol
  • Being knowledgeable of their respective territory and industry as a whole.
  • Support and promote Kastra Elion’s mission and company culture
  • Ability to work independently and demonstrate initiative to meet sales and revenue goals. Effectively plan and prioritize daily, weekly, and monthly tasks to maximize productivity.
  • Meet deadlines for sales targets, reports, and other assigned responsibilities.
  • Operate effectively within corporate and budgetary guidelines.
  • Performs administrative tasks as required including expense reports, work calendars, sales goals, etc.
 
Retail Market Management:
  • Drive sales volume and distribution in the assigned territory by identifying new accounts, up selling, and motivating retailers to prioritize Kastra Elion.
  • Achieve planned sales and distribution goals.
  • Increase overall sales, brand presence & awareness in assigned territory.
  • Develop and maintain relationships with management, retail sales staff, and bartenders in key accounts. Regularly visit clients to understand their needs, address concerns, and identify opportunities for collaboration.
  • Execute sell-through and merchandising initiatives for retail accounts to increase consumer trial and engagement.
  • Plan and execute on and off premise promotions as required.
  • Introduce new marketing initiatives and implement promotions.
  • Maintain a consistent visitation schedule within the market, hitting target account list including chain and independent on and off premise accounts.
  • Track and monitor success of Kastra Elion in all identified accounts within assigned territory.
  • Monitor inventory to maintain proper levels based on sales trends, promotions, new product introductions and our core & seasonal offerings as well as maintain our standard for quality products.