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Posted January 23rd

Sales Representative

Westmoreland, New York

Sheehan Family Companies logo


Sheehan Family Companies



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Posted January 23rd

Sales Representative

Westmoreland, New York






Full Time

OBJECTIVE: To ensure the successful sale, distribution and retail execution of Tri-Valley's entire portfolio and related programs, resulting in the overall revenue and volume growth of all accounts within the assigned territory of both on and off premise accounts.

Shift Days: Sunday - Thursday

  • Develop exceptional rapport with assigned customer base
  • Ensure that all product is rotated and code policy is followed
  • Successful sale, distribution and placement of products
  • Proper merchandising of accounts with permanent and paper POS
  • Effective accounts receivable collections within corporate credit policy
  • Know and practice 100% compliance with all New York State Liquor Authority laws and directives at all times
  • Conduct promotions in accounts on a regular basis or when required
  • Develop new accounts and new points of distribution
  • Organize and execute placement of window neons and banners at all accounts
  • Handle customer inquiries regarding credit, delivery, product information and other inquiries as they arise
  • Execute monthly goals as related to business activities
  • Maintain a regular schedule of weekly appointments with accounts in assigned area
  • Develop and maintain effective customer relations
  • Possess a highly competitive sales approach and passion for the beer industry
  • Other duties as assigned


  • Bachelor's degree, preferred, with an emphasis in marketing, sales and management or equivalent experience
  • Strong craft beer and spirits knowledge
  • Proven ability to develop new business opportunities
  • Certified Beer Server
  • Excellent oral and written communications skills
  • Valid and clean driver's license with active auto insurance
  • Ability and willingness to work independently
  • Proof of COVID-19 vaccination is a requirement of the job (accommodations due to disability or religious reasons will be evaluated in compliance with the law).

All candidates considered will have a background check, pre-employment drug screen, a physical exam, and must show proof of COVID-19 vaccination.


  • Medical/Dental/VIsion Insurance - $0 in-network deductible, low premium contribution
  • Paid Time Off
  • Employee Assistance Program with Work-Life Services
  • Tuition Assistance Program
  • 401k Savings Plan with 5% company match
  • Discounted Pet Insurance
  • Computer and cell phone plan discounts
  • Supplemental Plans available: Disability, Life Insurance, Legal & Identity Protection.
Westmoreland, New York