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Posted May 19th

375 Park Avenue Spirits Area Manager - Texas

Houston, Texas

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Sazerac Company



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Posted May 19th

375 Park Avenue Spirits Area Manager - Texas

Houston, Texas






Full Time

Sazerac Company Overview

375 Park Avenue Spirits was founded in 1981 as Luctor International, LLC and in early 2015, became an independent subsidiary and fully integrated sales & marketing company inside the Sazerac Company specializing in superior brands from around the world that drive innovation within their category. The 375 Park Avenue Spirits portfolio of over 30 brands, spans all segments of the spirits industry with an emphasis on the premium & luxury categories. In association with our strategic global partners, we are proud to represent some of the finest and most iconic brands in the industry hailing from some of the greatest spirits nations in the world. Great brands like Van Gogh Vodka from Holland, Cutty Sark Blended Scotch Whisky & the Glen Moray Single Malts, from Scotland, Sobieski Vodka from Poland, Tequila Tromba from Mexico, Marie Brizard Liqueurs from France, JP Wiser's Canadian Whiskey, Becherovka Liqueur from The Czech Republic, Scapegrace Gin from New Zealand, Novo Fogo Cachaca from Brazil, Dictador Rum from Colombia, Ming River Baijiu from China, Paul John Indian Whisky, and Yeni Raki and Tekirdag Rakisi from Turkey. In addition, we now represent a robust portfolio of US based premium, craft and specialty Whiskeys such as the Journeyman portfolio from Michigan, Misunderstood Ginger Spiced Whiskey from Kentucky & Devil's River Whiskey from Texas.

Job Description/Responsibilities

The Area Manager is a creative, energetic, self-motivated and solution oriented individual with strong leadership capabilities and a desire to drive 375 Park Avenue Spirits brand building programs/initiatives in their target market.

This is a Field Sales based position tasked with achieving annual depletion & net sales value targets, across the entire 375 PAS brand portfolio by developing and nurturing relationships with distributors, account managers/buyers, key retailers and state agency personnel where applicable.

The Area Manager will be resonsible for the entire state of Texas, 60-70% travel required.

  • Establish & develop key accounts in territory to ensure superior sales and service as related to distribution, programming, education, staff trainings and proper visibility.
  • Ability to work independently with distributor sales teams to build positive working relationships and increase product share of mind.
  • Assist in the local implementation/execution of all national brand programs
  • Collaborate with distributor regarding On & Off Program execution . Specifically targeting, but not limited to, securing menu placement, back bar placement, displays, merchandising, points of distribution, etc.
  • Conduct GSM's, sales meetings and brand launches in order to educate our distributor partners and customers.
  • Develop annual plan presentations
  • Manage local POS ordering, implementation and allocation
  • Schedule and participate in regular distributor work withs
  • Set up retail sampling events to drive brand trial, awareness and visibility
  • Survey accounts and the market to report on distribution, pricing, display activity, out of stock condition, competitive brand activity.
  • Effectively operate within defined T&E and A&P parameters


Required Qualifications:
  • High school diploma or GED equivalent
  • Minimum 3 years of experience in Spirits or Beverage industry
  • At least 21 years of age
  • Ability and willingness to work non-traditional hours (nights/weekends)
  • Valid driver's license
  • Ability to multitask
  • Strong planning and organizational skills
  • Proficiencies and knowledge of social media channels
  • Proficient in Microsoft Office products

Preferred Qualifications:
  • Bachelor's Degree
Houston, Texas