Apply to this job

Back to search

Posted November 18th

Marketing Manager

Norwalk, CT

Employer

‘Merican Mule

Industry

Supplier

View Full Profile

Posted November 18th

Marketing Manager

Norwalk, CT

Function

Marketing

Experience

Mid-Level

Salary

55k-65k

Type

Full Time

About The Position
Looking for a determined individual that is passionate about brand building, thinking outside the box and enhancing the “voice” of ‘Merican Mule.
‘Merican Mule is seeking a Marketing Manager looking to take our fast-growing canned cocktail brand to the next level. We craft premium, Moscow Mule cocktails in a variety of flavors, with different spirits and fruits. 

This candidate will be paramount in managing all aspects of marketing. You will be a content king or queen, with a knack for creating interesting stories to drive the voice of the brand. The individual should be well rounded with a strong background in digital and social media marketing. 

Key job functions will include:
-Managing digital marketing strategy across social media, search engine, and more. Experience with e-commerce and retargeting a must. 
-Work with creative department, graphic design team to drive the right content for the brand. Never afraid to push the envelope creatively. Also, work with team to design consistent in-store point of sale materials for retail customers. 
-Manage all marketing events for the company. Ensure that they are properly prepared for and staffed accordingly. 
-Manage PR strategy, including the sending of press kits to key media influencers and editors. Prior rolodex of Food & Beverage contacts, a plus. In the alcohol space... even better!
-Manage and track our network of beverage samplers, conducting in store samplings. 
-Manage effort to upgrade and enhance ‘Merican Mule website and merchandise with design teams. 

Yes we’re a cool startup, so if you’re looking for that vibe, apply!
Location
Norwalk, CT
Function Details
  • Reports To Founder & CEO
  • Direct Reports 1