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Posted September 14th

Market Manager - Tennessee

Nashville, Tennessee

Four Blue Palms LLC logo


Four Blue Palms LLC



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Posted September 14th

Market Manager - Tennessee

Nashville, Tennessee








Full Time

About The Position
Four Blue Palms is offering a rare and exciting opportunity to join a team with experience in building global beverage and CPG brands. Our culture is built on the core belief in activating individual creativity to deliver tangible results.
Company Background

Four Blue Palms LLC is a privately owned beverage group focused on crafting and delivering the highest quality spirits and mixer products in the market today.  The company’s products are sold by leading retailers and beverage supply distributors throughout the United States.  Four Blue Palms just happens to be headquartered in Nashville, Tennessee and Austin, Texas, surrounded by great music, great food and great drinks, key inspirations for the group’s brands.  Today, the Company owns and operates two core brands – Standard Proof Whiskey Co. and Barsmith craft mixers.  Both brands are leaders in their respective categories, sold by the top distributors and retailers in the U.S.

Market Manager – East
This is a virtual, home office-based role with the ideal candidate located in Nashville, TN and will report directly to the VP of Sales.  This role entails extensive driving within the field in order to visit accounts, do workwiths and attend distributor meetings.  Outside travel will be approximately 30% throughout Tennessee, Kentucky & Georgia.

Essential Responsibilities

Planning and Execution:

·       Develops short-term business plan and targets in alignment with the annual plan
·       Works independently and along side distributor partners in assigned region calling on retailers, bars, and restaurants
·       Manages distributors to achieve regional goals, including depletions and distribution; fully owns goals for all states assigned
·       Manages distributor execution of marketing programs, selling strategies across all channels in a state
·       Maintains appropriate inventory levels to achieve annual program goals
·       Manages and develops distributors’ capabilities to adopt and implement brand strategies
·       Travels to service accounts in multiple markets

Monitoring and Measuring:

·       Provides accurate and timely business intelligence including market forecasts for territory
·       Takes an active role in assessing distributor performance with the VP of Sales
·       Sets placement and display goals and tracks activity independently and with distributor
·       Coordinates completion of priority reports with distributors; scheduled sales, spending, programming, new distribution, etc.
·       Uses analytical tools and marketing data to determine priorities and develops presentations to distributors

Team Development and Communications:

·       Cultivates cross departmental relationships within the company to carry out Barsmith & Standard Proof's brand strategies
·       Fosters a harmonious and productive workplace and assists in conflict resolution procedures if required
·       Participates in creating a culture of teamwork and best practices sharing
·       Positively contributes to the achievement of individual and team objectives and goals
·       Conducts regular meetings to evaluate, develop and improve all procedures relating to distributor interface

Applicant Requirements

·       Bachelor’s degree in Business/Marketing or related field or equivalent education/experience combination
·       Practical selling experience in food and beverage industry for a minimum of two years
·       Proven success in alcohol-beverage industry including retail trade, on/off premise accounts, and independent liquor stores
·       Strong verbal and written communicator who can articulate clear messages through written word and presentation skills
·       Excellent interpersonal skills with the highest level of integrity
·       Proficiency in Microsoft Office products including Word, PowerPoint, and Excel
·       Valid driver’s license.  Overnight travel, weekend and evening work as required
·       Physically able to stand for prolonged periods of time, able to lift and carry 36 pounds up to shoulder height
·       Travel throughout region (outside of Nashville) required – approximately 30% of the time

Function Details
  • Reports To Vice President of Sales