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Posted June 23rd

Market Manager- Santa Barbara, CA


Firestone Walker Brewing Co. logo


Firestone Walker Brewing Co.



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Posted June 23rd

Market Manager- Santa Barbara, CA





Entry Level


Full Time

About The Position
Who we are:

Firestone Walker Brewing Company began in 1996 as a small brewery with roots in the wine country on California’s Central Coast. Now a regional craft brewery, our singular purpose remains – to craft the world’s best beers. We are passionately in pursuit of the perfect beer… and never satisfied. 

What the job involves:

The Market Manager role is ultimately charged with increasing the sales of our portfolio of highly awarded beers. This includes direct responsibility for key On and Off-Premise accounts, increasing sales and securing new distribution in existing and new accounts, and working closely with the distributor network in the assigned territory to maintain and develop all accounts.  

 The responsibilities of the position include, but is not limited to the following:
  • Uncompromising pursuit of new On & Off-Premise distribution 
  • Call on existing key accounts to retain/develop existing distribution, secure new distribution, make timely presentations and introduce new and “limited release” beers
  • Execute weekly On and Off-Premise promotions and periodic special events that generate brand awareness and consumer sampling, as well as new distribution at target accounts 
  • Develop and maintain strong, positive relationships with account staff and distributor sales personnel
  • Set the standard for follow-up and follow-through in every aspect of the role
  • Travel to company meetings; participate in market blitzes in other territories, and otherwise work with other members of the FW team to execute/achieve the sales plan
  • Complete necessary administrative reporting and communications on a timely basis
  • Maintain all sales goals and personal budgets outlined to you and your territory  
  • Other duties as periodically assigned by your manager
 What you should have to apply:
  • A bachelor’s degree and prior experience in a sales position; prior beer sales experience preferred
  • Cicerone, or other Beer certification strongly preferred
  • Knowledge of all Firestone Walker beers, other craft beers and the craft beer community
  • Strong oral and written communication - able to talk and write to others to convey information effectively
  • Strong persuasion skills - able to influence others decision making or persuading others to change their minds or behavior 
  • Active listening skills - this is the key to all sales presentations, understanding your goals can only be achieved by listening to account needs and then filling those needs  
  • Excellent time management - able to be proactive and take initiative
  • Excellent organization and coordination - able to manage priorities and routine functions effectively and efficiently 
  • Social perceptiveness skills - being aware of others' reactions and understanding why they react as they do 
  • Decision making skills – able to collect, assess, and interpret relevant information and make sound judgments
  • Negotiation skills - bringing others together and trying to reconcile differences
Other things you need to have:
  • Competence with the use of a laptop and associated programs (Windows, Microsoft office suite of programs)
  • Experience with the use of a CRM program such as VIP Karma, Lilypad or similar
  • A Valid Driver License with a good driving record, a reliable, registered, and insured vehicle, and ability to drive to and from accounts continuously
  • Availability to work nights and weekends and work more than 40 hours per week; and lift and or move up to 50 pounds
What Firestone Walker Offers:
  • Competitive compensation inclusive of a base salary and bonus. 
  • An excellent benefits package including:
  • Health Insurance - 100% paid premiums for employee. Out of pocket family options are available.
  • Medical
  • Dental 
  • Vision
  • Life insurance
  • Accrued PTO (rate of 13 days per year to start)
  • 9 paid holidays per year
  • Accrued Sick Leave (1 hour for every 30 hours worked) 24 hours max usage per year
  • 401(k) retirement plan including:
  • Company paid profit sharing 
  • 4% matching
  • Vehicle allowance
  • Business Expense account
  • Cell phone allowance
  • Computer/internet allowance
  • Flexible Spending Account (FSA)
  • Company “Culturvation” initiatives inclusive of Service Awards
  • A hosted Orientation Week that includes visiting all 3 CA facilities, within 6 months of hire 
  • Employee discounts on beer, merchandise, and meals

Please submit a cover letter and resume with your work experience when applying. 

Firestone Walker is an Equal Opportunity Employer and is committed to sustainable brewing practices inclusive of solar and water conservation initiatives.