About Us

We are scrappy, obsessed band of cereal lovers here in Sausalito. And that’s good news. Because being small has its perks, like doing things the big guys can’t. Nobody can stop us from putting crazy premium ingredients in our cereal. Or source unique flavors that would never make it past the committee at a normal company. We don’t want to bore you with cereal you can already get from the other guys, so we only bake up adventurous flavor combinations. (Or clever spins on the classics.) It’s just more fun that way. You could say we are on a mission to craft the most seriously deluxe cereal the world has ever seen.