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Posted April 4th

Field Marketing & Community Outreach Manager - Michigan

Marshall, Michigan


1906  logo

Employer

1906

Industry

Production and Manufacturing and Supplier

View Full Profile

Posted April 4th

Field Marketing & Community Outreach Manager - Michigan

Marshall, Michigan

Function

Marketing

Experience

Other

Type

Other

Hello! We were founded to transform the world of cannabis by creating functional highs that help you do all the life stuff better. We launched in 2016, and since then, we've advanced from a start-up to Colorado's fastest-growing edibles brand. Our company has been touted by media, industry watchers and consumers as one of the most exciting brands in the cannabis space. This is an incredible time of expansion for 1906 and we are rapidly growing beyond Colorado. We are currently seeking long-term, committed and enthusiastic team members to grow with us. 1906 offers a competitive salary, incentive bonuses based on performance, and competitive health and wellness benefits.

1906 is simply the most innovative brand in cannabis and a major challenger in the wellness space. In the last two years we have quintupled revenue, released a six formula new product line novel in the market, created the world's first edible for cognitive focus, and expanded to multiple new states.

Role overview

We are seeking a professional, reliable, enthusiastic Field Marketing & Community Outreach Manager to help grow 1906 business in the Michigan market. As a successful candidate, you will serve as the face and voice of our company, build brand recognition, and successfully promote our products. You will communicate and engage with our sales & marketing team, and our dispensary customers in meaningful ways to increase our company's brand awareness and help generate new sales opportunities. You will seek out community groups and partnerships to expand our audience and invite people to experience our brand and seek pathways to complete purchases with dispensaries and delivery services.

FM & CO Manager Responsibilities:
  • Understand 1906's mission, vision, team structure, and goals
  • Understand all 1906 products and experiences and be able to clearly communicate this information to others
  • Maintain a positive image of the brand at all times
  • Act as a liaison between 1906 marketing and sales teams in sharing information and opportunities.
  • Develop a clear and concise communication format with the teams to support objectives while in stores
  • Scout for expanded visual merchandising opportunities in dispensaries
  • Build rapport with current and potential customers and dispensaries
  • Work closely with both 1906 sales and marketing staff + dispensaries to bring activity to life in market
  • Lead in-dispensary pop-ups and budtender educations
  • Support broader event activations on-site as needed
  • Tracking results from sales support, pop-ups and budtender educations
  • Lead development of local Brand Ambassador team as market need grows

Candidate Requirements and Qualifications:
  • Age 21+
  • Previous experience as an account representative, sales, brand ambassador or similar role is strongly desired, as well as knowledge of sales and marketing principles
  • Outstanding communication skills, both written and verbal
  • Engaging, outgoing, approachable personality
  • Reliable, self-starter and team player
  • Must be able to work independently/remotely
  • Excellent problem-solving skills
  • Ability to travel within Michigan using your own vehicle.
  • Bachelor's Degree in Marketing, Sales, Business, Communications or a related field (preferred)
  • CPG experience in Alcohol, Cosmetics, Pharma or Food preferred.

Availability

This role is a full-time salaried position with weekend work required to facilitate events and in-store pop-ups. Job will primarily oversee activities throughout the state along with another FM&CO Mgr. Ideal candidate would work Tues - Sat 3 weeks out of the month, Mon - Fri balance of month.

Benefits
  • Paid time off
  • Base salary $60,000 - $65,000 depending on experience
  • Fully paid health insurance
  • Group Dental and Vision insurance available
  • 401k
  • Monthly vehicle allowance for use of own car
  • Gas card for fuel purchases
  • AMEX for business expenses
  • Company provided laptop or tablet
  • Annual bonus potential per Company's direction/performance

*THIS POSITION IS A MICHIGAN ROLE*
Location
Marshall, Michigan