When it comes to beauty and personal care products, consumers are seeking more transparency — organic skincare and gluten-free makeup are having a major moment, according to CB Insights. But consumers aren’t just demanding transparency in ingredients. Beyond healthier products, people are increasingly drawn to more socially conscious and mission-driven companies (especially if they’re considering […]
The United States is currently considered the most valuable beauty and personal care market in the world. In 2017, the market was worth $86.134 million — 2018 is expected to close out even higher than that with an estimated valuation of $89.706 million. This expansive market sees an uptick in the fall and winter when consumers […]
As part of our ongoing Female Forces series to celebrate Women’s History Month (March), we’re highlighting some of the leading women in beauty. The American beauty industry is showing no signs of slowing down as visionary brands like Glossier and Drunk Elephant are carving out unique niches in the space. The industry is powered by incredible […]