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‘Be the Change’ to Host Second Virtual Job Fair in Partnership with Thurgood Marshall College Fund

Be the Change Job Fair, an initiative led by Cara Bertone, Philana Bouvier, Lia Jones, and Rania Zayyat, in partnership with Diversity in Food & Beverage and Lift Collective announced that registration for beverage alcohol employers is now open for the second virtual job fair. The virtual event will take place on April 22, 2021, […]
- CATEGORIES BevForce
- PUBLISHED March 4, 2021
- AUTHOR Rebecca Fenton
‘Snow Days’ with HumanCo’s Founder Jason Karp

Snow Days may be a new product from HumanCo‘s Founder and CEO Jason Karp, but the idea behind it is one that’s deeply familiar to the serial entrepreneur. Inspired by his mission to encourage healthier lifestyles, Snow Days is reimagining the frozen food space in a HumanCo kind of way. “It’s much more than just […]
- CATEGORIES Featured
- PUBLISHED March 2, 2021
- AUTHOR Rebecca Fenton
How to Actively Engage Employees Amid COVID Burnout

It was March of 2020 when the United States shut down due to the growing outbreak of COVID-19. As we enter March of 2021 and get set to mark the one-year anniversary of pandemic life, COVID burnout at work is a real issue. For employees who have been working (and parenting and teaching and socializing) […]
- CATEGORIES Featured
- PUBLISHED March 1, 2021
- AUTHOR Tim Crean

How to Host Productive Virtual Performance Reviews

The goal of performance reviews is to provide employees with feedback that boosts performance. But for many organizations, performance reviews don’t always hit the mark. In a LeadershipIQ study, only 13 percent of employees and managers said they believed their organization’s performance appraisal system was useful. The COVID-19 pandemic only complicates the process of conducting […]

CATEGORIES ForceBrands
PUBLISHED February 26, 2021
AUTHOR Melanie Haniph

6 Questions with Breakthru’s Chief Growth Officer Maggie Lapcewich

From industry giants like E. & J. Gallo Winery, Diageo, and now Breakthru Beverage Group, Maggie Lapcewich‘s career in the alc bev industry is impressive. As Breakthru’s Chief Growth Officer, she credits her extraordinary experiences in the industry as a motivating factor for keeping her in the space for so many decades. And if she […]

CATEGORIES BevForce
PUBLISHED February 23, 2021
AUTHOR Rebecca Fenton

9 Black-Owned Alcohol Brands Creating Positive Change

The alcohol industry has historically lacked diversity, especially when it comes to senior leadership and executive roles. But that doesn’t mean that progress can’t be made, nor does it imply it isn’t being made. The social justice events of the past year have helped further propel diversity and inclusion efforts within the space. From initiatives like Diversity […]

CATEGORIES BevForce
PUBLISHED February 18, 2021
AUTHOR Stefanie Schwalb

Actionable Ways to Reduce Bias in the Hiring Process

When you’re trying to build a diverse and inclusive work culture, it’s natural to look to the hiring process as a way to make a measurable impact. After all, successfully hiring for diversity can help you change the whole makeup of your workforce. However, bias in the hiring process can be the one thing that […]

CATEGORIES ForceBrands
PUBLISHED February 16, 2021
AUTHOR Melanie Haniph

ForceForward: ‘Founders Give’ Creator Launches Disruptive New Nonprofit ‘Wellfare’

ForceForward is a video interview series from ForceBrands that highlights what businesses and teams look like tomorrow. When we first caught up with Cole Riley, it was early spring of 2020. He put his plans to launch a new food media company on hold as the pandemic unfolded. Instead, a more critical need emerged. Inspired […]

CATEGORIES FoodForce
PUBLISHED February 16, 2021
AUTHOR Rebecca Fenton

How to Discover Your Brand’s DNA and Why It Matters

What is brand DNA and why does it matter? We caught up with brand consultant and founder of Nourishing Food Marketing Christie Lee to go behind the scenes of brand identity. For Lee, brand DNA goes beyond marketing materials and a mission statement. Cultivating a company’s core identity proves a powerful and valuable tool when it […]

Leadership Hacks for Rescuing Change-Fatigued Employees in 2021

Change is good, right? You must change to grow as it brings new ideas and possibilities to your organization and personal life. In fact, change, whether it be tectonic in size or less conspicuous, is a part of every active business. It is when there is too much of it over a prolonged period that […]

CATEGORIES ForceBrands
PUBLISHED February 11, 2021
AUTHOR Patrick Proctor

How Ground Up Group’s Jesse Silver Is Building Tomorrow’s Brands From the Ground Up

Ground Up Group brings premium beverage and food brands to market in New York City and surrounding areas quite literally from the ground up. The agency focuses exclusively on emerging CPG brands with massive growth potential that the team believes starts with great shelf presence. Their clients include WellWell, Partake, TÖST, and others. We caught up with […]

CATEGORIES FoodForce
PUBLISHED February 10, 2021
AUTHOR Rebecca Fenton

CPG Entrepreneurs Team Up to Launch a New Kind of Hand Sanitizer with Cleanli

Blake Mitchell, Ryan Lewendon, and Alex Sourry are all active entrepreneurs in the consumer brand space. From a branding agency that specializes in the food and beverage space, to a law firm offering legal services for disruptive CPG brands, they’re familiar with what it takes to build a winning brand. When the pandemic hit in […]

CATEGORIES BeautyForce
PUBLISHED February 8, 2021
AUTHOR Rebecca Fenton

AF Ventures’ Jordan Gaspar and ForceBrands’ Josh Wand On Leading Amid a Pandemic

How do you lead during a pandemic when there’s no playbook? How do you sustain your team’s culture in a remote environment? What will the future of the workplace look like after COVID-19? These are all questions that AF Ventures‘ Managing Partner Jordan Gaspar and ForceBrands‘ Founder and CEO Josh Wand address in a candid and timely […]

CATEGORIES ForceBrands
PUBLISHED February 8, 2021
AUTHOR Rebecca Fenton

Vita Coco On Returning to Field Marketing and Adapting to the New Normal

Iconic naturalist Charles Darwin famously theorized that the survival of any species relies on its ability to adapt to — and to adjust best to — the changing environment in which it finds itself. This couldn’t be more apropos for us all in our present pandemic situation. Individuals and industries that are able to pivot may […]

CATEGORIES BevForce
PUBLISHED February 4, 2021
AUTHOR PINATA

Democracy in the Workplace: How to Manage Politics and Business

The violent riots at the U.S. Capitol in early January shocked Americans and sent a ripple effect through the business community, prompting reactions from top CEOs and business leaders. The riots were just the latest in a string of concerning developments from the last year — the COVID-19 pandemic, a wildly contentious general election, and […]

CATEGORIES ForceBrands
PUBLISHED February 1, 2021
AUTHOR Melanie Haniph

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‘Be the Change’ to Host Second Virtual Job Fair in Partnership with Thurgood Marshall College Fund

‘Snow Days’ with HumanCo’s Founder Jason Karp

How to Actively Engage Employees Amid COVID Burnout

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