ForceForward: Why Nona Lim Chose to Slow Down Innovation with Trailblazing Namesake Bone Broth Brand ForceForward is a video interview series from ForceBrands that highlights what businesses and teams look like tomorrow. Nona Lim’s early career experience in meal kits coupled with her Asian heritage helped launch a product that became a trailblazer in its category. As one of the first refrigerated bone broths in the country, Lim’s namesake brand […] CATEGORIES Food PUBLISHED October 18, 2020 AUTHOR Rebecca Fryer
How to Find Your Career Purpose with Performance Strategist Laura Garnett As part of our Start It Sunday series, a professional development campaign designed to motivate you for the week ahead, we caught up again with performance strategist, author, and TEDx speaker Laura Garnett. She works with CEOs and executives to help them identify their unique geniuses. In this episode, we uncover what it takes to find […] CATEGORIES ForceBrands PUBLISHED October 11, 2020 AUTHOR Rebecca Fryer
5 Tips for Returning to Work Safely Businesses nationwide have been struggling to find the best way to stay active amid the global pandemic. Remote work has proven to be an essential cog in the productivity wheel with many companies switching to full-time, off-site workforces. With states starting to lift quarantine restrictions, many of us are returning to our offices. Below, we’re […] CATEGORIES ForceBrands PUBLISHED October 7, 2020 AUTHOR Sandy Wheeler
Rajaa Grar Rajaa Grar has been named Chief Digital Officer at Nutrabolt. She had been Vice President of Marketing at Snap Kitchen. CATEGORIES Beverage PUBLISHED October 4, 2020 AUTHOR Rebecca Fryer
Caroline Abbott Caroline Abbott has been named Marketplace Success Manager, Spain at Vivino. She had been in Sales, Logistics, Customer Service at The Spanish Acquisition, Australia. CATEGORIES Beverage PUBLISHED October 4, 2020 AUTHOR Rebecca Fryer
Stephanie Reda Stephanie Reda has been named Director of Brand Development at Hal’s New York Seltzer. She had been an intern at BodyArmor. CATEGORIES Beverage PUBLISHED October 4, 2020 AUTHOR Rebecca Fryer
Zack Darling Zack Darling has been named Vice President of Marketing at CannaCraft. He had been Director of Corporate Social Responsibility at Kush Supply Co. CATEGORIES Cannabis PUBLISHED October 4, 2020 AUTHOR Rebecca Fryer
Scarlett Leung On Why the Pandemic Is ‘Primetime’ for Sugarbreak’s Launch In today’s busy consumer brand universe, very rarely does a product come along that’s unlike any other and first-of-its-kind. Enter Sugarbreak, a newly launched brand that’s a blend of online retail, CPG, and healthcare, born out of a customer need. We caught up with Scarlett Leung to learn more about the company and what inspired […] CATEGORIES Food PUBLISHED October 4, 2020 AUTHOR Rebecca Fryer
How to Drive Traffic to Amazon Using Social Media Advertising Did you know that Amazon absolutely loves external traffic? So much that it ranks sales from external traffic ads three times higher than their own native ad platform. Thus, it is very important that you use external advertising strategies to drive traffic to Amazon. If your external advertising strategy is well planned and executed, you […] CATEGORIES ForceBrands PUBLISHED October 2, 2020 AUTHOR Vendo
Pursuing Your Passion with Wildland Organics’ Founder Marisa Quintanilla Did you know that a Biz2Credit study revealed the average yearly revenue of Latino-owned businesses in the U.S. increased from $258,702 in 2016-2017 to $327,189 in 2017-2018? And that more than 4.7 Hispanic-owned businesses — when combined — contribute to more than $700 billion to the U.S. economy annually? It only seems fitting then that […] CATEGORIES Beauty PUBLISHED September 29, 2020 AUTHOR Stefanie Schwalb
Fire Dept. Coffee: Merging Two Passionate Audiences With One Strong Brand The majority of all American adults drink coffee on a regular basis — more than 150 million people, according to studies. That creates an extraordinarily wide base of potential customers. It also creates a crowded marketplace. How can a brand stand out in such a competitive category? We caught up with Luke Schneider, Founder and […] CATEGORIES Beverage PUBLISHED September 29, 2020 AUTHOR Rebecca Fryer
How Socially Distant Work Events Can Boost Employee Morale The pandemic has impacted every sector of the global economy. Businesses are quickly adapting their processes in line with government guidelines and health advice, and are focusing on keeping employees and clients safe. Most notably, an increasing number of employees are now working from home. However, even the most eager remote workers are suffering during […] CATEGORIES ForceBrands PUBLISHED September 21, 2020 AUTHOR Will Jacobs
Jim Battain Jim Battain has been named Sales Director, Midwest Region at Diageo Beer Company. He had been Distributor Manager, Chicago at Diageo Beer Company. CATEGORIES Beverage PUBLISHED September 20, 2020 AUTHOR Rebecca Fryer
Garrett Bain Garrett Bain has been named President at EcoGen BioSciences. He had been Chief Revenue Officer at GenCanna. CATEGORIES Cannabis PUBLISHED September 20, 2020 AUTHOR Rebecca Fryer
Erick Dickens Erick Dickens, III has been named Co Founder and CEO at Kadenwood. He had been CMO at King’s Hawaiian. CATEGORIES Cannabis PUBLISHED September 20, 2020 AUTHOR Rebecca Fryer
James Thompson James Thompson has been named VP of E-Commerce & Growth at Nutrabolt. He had been Vice President of Digital at This Saves Lives. CATEGORIES Beverage PUBLISHED September 20, 2020 AUTHOR Rebecca Fryer
Daniel Bukowski Daniel Bukowski has been named Senior Vice President of Sales at good culture. He had been Vice President Sales at Organic Valley. CATEGORIES Food PUBLISHED September 20, 2020 AUTHOR Rebecca Fryer
Brion Cimino Brion Cimino has been promoted to Chief Revenue Officer at Outer Aisle. He had been EVP of Sales at Outer Aisle. CATEGORIES Food PUBLISHED September 20, 2020 AUTHOR Rebecca Fryer
SKU Kicks Off First Track of DFW Cohort with Six Companies SKU, the nation’s first accelerator for consumer packaged goods, kicked off its first Dallas-Fort Worth track, known as SKU DFW. Five of the innovative startups selected for the program, representing a range of categories from gluten-free cookie dough to sustainable pet products, are: All Y’alls Foods, Highwave, Meli’s Monster Cookies, mmmpanadas, and Re:THINK Ice Cream. […] CATEGORIES ForceBrands PUBLISHED September 15, 2020 AUTHOR Rebecca Fryer
What is the Future of the World’s Largest Retailer? Doug McMillon, CEO of Walmart Inc., made the following statement at the annual shareholders meeting in June 2019: “What’s the one thing busy families can’t buy at Walmart? Time….Or is it?” This quote is the perfect summation of Walmart’s current focus and provides insight into how Walmart believes they will continue to win with consumers […] CATEGORIES ForceBrands PUBLISHED September 10, 2020 AUTHOR Vendo
Kyra Mendivil Kyra Mendivil has been named Research & Development Manager at Kite Hill. She had been Culinary Content Associate at June Smart Oven. CATEGORIES Food PUBLISHED September 6, 2020 AUTHOR Rebecca Fryer
Edith Duran Edith Duran has been named CS Project Coordinator at VOSS Artesian Water from Norway. She had been Assistant Project Manager, Dufry Americas at L’Oréal. CATEGORIES Beverage PUBLISHED September 6, 2020 AUTHOR Rebecca Fryer
ForceForward: DTC Guru Nik Sharma On Building the E-Commerce Brands of Tomorrow ForceForward is a video interview series from ForceBrands that highlights what businesses and teams look like tomorrow. Just Google search Nik Sharma and you’ll find a host of articles describing him as ‘the DTC guy.’ It’s a fitting title, too, considering he’s long been a digital guru. At the age of 15, he was helping […] CATEGORIES ForceBrands PUBLISHED September 6, 2020 AUTHOR Rebecca Fryer
ForceForward: The Team Behind PINATA Launches Employee Wellness Software Hayday Timing is everything. When the COVID-19 crisis hit in mid-March, no one could have predicted the sheer disruption of their daily lives caused by the virus. While companies adopted remote workplaces — many reducing their overall workforces — and adjusted their business models, the timing presented a unique opportunity for the team behind PINATA to leverage their […] CATEGORIES ForceBrands PUBLISHED September 1, 2020 AUTHOR Rebecca Fryer
Inspiration and Innovation with Naturalicious’ Founder and CEO Gwen Jimmere Necessity is the mother of invention, according to Plato. But we would argue it can also foster some serious motivation and creativity — as proven by Naturalicious Founder and CEO Gwen Jimmere. To call her a trailblazer would be a mild description. In addition to being the first African-American woman to own a patent for natural […] CATEGORIES Beauty PUBLISHED August 31, 2020 AUTHOR Stefanie Schwalb
Jon Ebrey Jon Ebrey has been named Director of Sales & Marketing at Anthem Brewing Company. He had been Chain Account Manager at Republic National Distributing Company, Oklahoma. CATEGORIES Beverage PUBLISHED August 30, 2020 AUTHOR Rebecca Fryer
Healthy Food Companies Actively Hiring Sales and Marketing Roles Hungry for a new career in sales or marketing? Do you have a passion for building brands and bringing their stories to life? Do you enjoy building relationships and introducing people to some of the most innovative consumer brands redefining the industry? These healthy food brands are actively hiring sales leaders, marketing directors, social media […] CATEGORIES Career Advice PUBLISHED August 28, 2020 AUTHOR ForceBrands
8 Surprising Jobs in the Pet Industry In celebration of the recent launch of ForceBrands’ specialized pet hiring division, PetForce, we’re diving deeper into the industry to explore what employment opportunities look like inside the burgeoning sector. As we previously reported, the pet care industry has become a hot prospect for jobs — and some of these roles may surprise you. Mark […] CATEGORIES Insights PUBLISHED August 19, 2020 AUTHOR Stefanie Schwalb
Rachel Weber Rachel Weber has been named Director of Marketing at Remedy Organics. She had been Director of Innovation & Sustainability at Juice Press. CATEGORIES Beverage PUBLISHED August 16, 2020 AUTHOR Rebecca Fryer
Brian Sedra Brian Sedra has been named Chief Operating Officer at XED Beverages Inc. He had been Managing Partner at Atlas Retail Partnership. CATEGORIES Beverage PUBLISHED August 16, 2020 AUTHOR Rebecca Fryer
Amanda Couture Amanda Couture has been named Director Of E-Commerce at Foria. She had been Senior Manager, E-Commerce at Smashbox Cosmetics. CATEGORIES Cannabis PUBLISHED August 16, 2020 AUTHOR Rebecca Fryer
Ari Moledina Ari Moledina has been named E-Commerce Marketing Manager at Yasso, Inc. She had been Digital Marketing & E-Commerce Manager at Back to the Roots, Inc. CATEGORIES Food PUBLISHED August 16, 2020 AUTHOR Rebecca Fryer
ForceForward: BluePrint’s Erica Huss and Zoë Sakoutis On Their Next Big Venture in CPG ForceForward is a video interview series from ForceBrands that highlights what businesses and teams look like tomorrow. Erica Huss and Zoë Sakoutis weren’t on the hunt for the next big trend in CPG. Category trailblazers with BluePrint cold pressed juice, which was acquired by Hain Celestial in 2012, both entrepreneurs were busy producing their wellness […] CATEGORIES Beverage PUBLISHED August 16, 2020 AUTHOR Rebecca Fryer
Kyle Harman Kyle Harman has been named Director of Trade Development, CPWS (Diageo) at Southern Glazer’s Wine & Spirits. He had been Area Sales Manager at Southern Glazer’s Wine & Spirits. CATEGORIES Beverage PUBLISHED August 14, 2020 AUTHOR Rebecca Fryer
Watch Highlights From Food and Beverage Post-COVID Reality Panel What’s ahead for the food and beverage industry after COVID-19? What impact will the global pandemic have on the long-term health of the industry? We recently brought together thought leaders for a virtual networking and panel event to explore the topic “Post-COVID Reality: Changes Expected in the Food and Beverage Industry and What the Data […] CATEGORIES ForceBrands PUBLISHED August 12, 2020 AUTHOR Rebecca Fryer
Why Finding Your ‘Zone of Genius’ Will Help You Achieve Career Success As part of our Start It Sunday series, a professional development campaign designed to motivate you for the week ahead, we caught up again with performance strategist and TEDx speaker Laura Garnett. Author of “The Genius Habit,” Garnett works with CEOs and executives to help them identify their unique geniuses. In past episodes of Start […] CATEGORIES ForceBrands PUBLISHED August 9, 2020 AUTHOR Rebecca Fryer