Discover The Wonderful Company and Its Mission-Driven Purpose Purpose-driven companies have been a popular topic as of late, especially as the pandemic prompted many workers to consider their roles and their value within an organization. The idea of purpose-led businesses though is hardly new. In fact, many mission-orientated companies (think Patagonia) have existed for decades. The Wonderful Company is no exception. Its story […] CATEGORIES Company Culture PUBLISHED November 29, 2022 AUTHOR Rebecca Fryer
Shelley Turner Shelley Turner has been named SVP US Sales at Five Nine Whiskey. She had been Head of US Sales at Bespoken Spirits. CATEGORIES Beverage PUBLISHED November 27, 2022 AUTHOR ForceBrands
Jim McGauley Jim McGauley has been named Chief Financial Officer at Oasis Wine & Spirits of Pennsylvania. He had been National Sales Manager at Tomasello Winery. CATEGORIES Beverage PUBLISHED November 27, 2022 AUTHOR ForceBrands
Founders Share Key Ways to Retain Today’s Top Talent Compensation will always be table stakes for employees but leaders know that it takes more than a paycheck to keep workers happy and engaged in their work. In an article for Entrepreneur, six founders from companies across industries shared insights and top tips for retaining star talent. Here’s what today’s workers want most from their […] CATEGORIES ForceBrands PUBLISHED November 27, 2022 AUTHOR Rebecca Fryer
Compensation Expectations: Will You Get a Raise in 2023? There’s good news and there’s bad news. The good news: companies are slated to increase compensation in the new year. The bad news: not everyone will receive a pay increase. According to a survey by workplace consultant Willis Towers Watson, employers are planning to raise salaries by an average of 4.6 percent in 2023. Fueled by a […] CATEGORIES ForceBrands PUBLISHED November 20, 2022 AUTHOR Rebecca Fryer
Liz Dolinski Liz Dolinski has been named Chief Marketing Officer at Foria. She had been Chief Growth Officer at Lunya. CATEGORIES Beauty PUBLISHED November 13, 2022 AUTHOR ForceBrands
The November Roundup: The Future of Work and Other Musings Between the midterm elections and the arrival of the holiday season, November is a busy month. We’ve rounded up some popular articles and videos that have helped shape the month(so far) as it relates to workplace trends, hiring insights, and more. Read on to explore the latest news and leading conversations overheard in today’s workplace. […] CATEGORIES ForceBrands PUBLISHED November 13, 2022 AUTHOR Rebecca Fryer
Mike Kirten Mike Kirten has been named Market Manager, TX, NM, LA at Sweet Amber Distilling. He had been Central Divison Manager at Lucas Bols USA. CATEGORIES Beverage PUBLISHED November 13, 2022 AUTHOR ForceBrands
New York City’s Pay Transparency Law Is in Effect: Here’s What You Need to Know New York City and California joined Colorado by instituting a salary transparency law that went into effect on November 1. And although it’s newly implemented, employers are already testing its limits. The law mandates that “good faith” salary ranges be posted in job listings, although it fails to clarify how wide that range should be. […] CATEGORIES ForceBrands PUBLISHED November 6, 2022 AUTHOR Rebecca Fryer
#appreciateyou: Who Are You Most Grateful for in Your Career? November is National Gratitude Month and while appreciation is certainly celebrated on Thanksgiving, the sentiment shouldn’t be reserved for a single holiday or even a month. In fact, research has proven that there are numerous benefits to practicing gratitude. Expressing your appreciation improves well-being, reduces stress, and helps build resilience. Research also suggests that practicing […] CATEGORIES Company Culture PUBLISHED November 4, 2022 AUTHOR Rebecca Fryer
Cannabis Matters with Cory Rothschild of Cresco Labs Cresco Labs is poised to become the most important company in the cannabis industry. As one of the largest vertically-integrated multi-state cannabis operators in the U.S., Cresco has a strategic geographic footprint and one of the leading distribution platforms in all of North America. We caught up with the company’s National Retail President Cory Rothschild who […] CATEGORIES Cannabis PUBLISHED November 1, 2022 AUTHOR Rebecca Fryer
How Today’s Executives Are Responding to Changing Workplace Norms After years of changing office policies, weathering unforeseen business challenges caused by the pandemic, and trying to improve team morale amid rising resignation rates, today’s leaders are tired. They’re struggling to keep up with the demands of their employees and the expectations of their shareholders. And yet, despite all of these challenges, many leaders are […] CATEGORIES ForceBrands PUBLISHED October 30, 2022 AUTHOR Rebecca Fryer
A Day in the Life: What Does a Recruiter Do? Many job seekers are unsure of what a recruiter does. A recruiter is a professional who helps companies find the best candidates for open positions and also helps job seekers find roles that fit their unique skills and experience. If you’re a job seeker, then you likely already know that finding a new role is […] CATEGORIES ForceBrands PUBLISHED October 28, 2022 AUTHOR ForceBrands
Appreciation At Work: Do You Feel Recognized By Your Employer? According to Gallup, employee recognition can save companies billions of dollars. In fact, researchers found that employers lose out on approximately $20 million for every 10,000 workers who feel drained from their workplaces. In other words, employee burnout is costly — not just for the worker. Employee burnout can largely be attributed to feeling overwhelmed with […] CATEGORIES ForceBrands PUBLISHED October 23, 2022 AUTHOR Rebecca Fryer
Cannabis Matters with Travis Tharp of Keef Brands Launched in 2010 in Boulder, Colorado, Keef Brands is a leader in the cannabis beverage space. And while beverage makes up only a small percentage of the market, it has the potential to be one of the most disruptive categories. We caught up with the company’s President and Chief Executive Officer Travis Tharp who just celebrated his […] CATEGORIES Cannabis PUBLISHED October 18, 2022 AUTHOR Rebecca Fryer
Tim Carter Tim Carter has recently joined Deutsch Family Wine & Spirits as the Midwest & Control Marketing Activation Manager. He had been consulting for the past five years at companies including Terlato Wine & Spirits, Copal Tree Distillery and Carbliss RTD and prior, held senior roles at Beam Suntory, Bacardi USA and MillerCoors. CATEGORIES Beverage PUBLISHED October 17, 2022 AUTHOR Rebecca Fryer
Accelerating Brands: Go Behind the Scenes of NoBull Burger The key to finding success (and national distribution in Whole Foods)? Starting small. Founders and mother-daughter duo Crissanne and Elizabeth Raymond started selling their family’s lentil soup-turned-burger recipe at farmer’s markets and at local restaurants. A testament to their perseverance, grit, and ambition, NoBull Burger is now available nationwide. We caught up with them to […] CATEGORIES Food PUBLISHED October 17, 2022 AUTHOR Rebecca Fryer
Researchers Unlock the Secret to Ending the Great Resignation According to September data published in MIT Sloan School of Management’s journal, one in 10 people consider their workplace toxic. A January report found that a toxic workplace is 10 times more likely to drive workers away than low compensation. And often, it takes only a bad manager to create an environment toxic enough to make […] CATEGORIES ForceBrands PUBLISHED October 16, 2022 AUTHOR Rebecca Fryer
SKU Announces 2023 Tracks with Special Focus On Growing Consumer Categories SKU, the nation’s first accelerator for consumer brands, announced the organization’s 2023 track schedule and is now accepting company applications and interested equity mentors for each track. Applications for companies and mentors for each track can be found here. Ideal candidates are market-validated companies with compelling founders and innovative products in hot categories that include […] CATEGORIES Food PUBLISHED October 12, 2022 AUTHOR Rebecca Fryer
How to Push Your Boundaries to Achieve Big Things Have you ever considered that the only thing standing in the way of accomplishing your loftiest goals just might be you? When it comes to achieving aspirational goals, mindset, accountability, and other factors play key roles. Best-selling author, speaker, and executive coach Nicholas Leighton helps business owners be happier and more profitable. In an article for […] CATEGORIES ForceBrands PUBLISHED October 9, 2022 AUTHOR Rebecca Fryer
Cannabis Matters with Jim Baudino of Sands Lane Holdings As an experienced marketer and business development leader with a successful track record of brand building for startups and Fortune 100 companies, Jim Baudino entered into the cannabis space through media and hasn’t looked back. Coming into the industry, not as a grower, but more as a storyteller has its limitations, Baudino said, but helping […] CATEGORIES Cannabis PUBLISHED October 4, 2022 AUTHOR Rebecca Fryer
Frank Lewis Frank Lewis has been named International Beverage Sales Director at Global Beverage Sales and Sourcing. He had been USA Sales Director at Better Beverages For You. CATEGORIES Beverage PUBLISHED October 2, 2022 AUTHOR Rebecca Fryer
The October Roundup: 3 Spooky Revelations About Today’s Workforce The final quarter of the year is here and we’re taking a look at some of the most talked about trends and insights from today’s ever-evolving workplace. And, because it’s October, we’re highlighting some of the spookier themes haunting today’s workforce. From quiet quitting to overly compensated new hires, here’s what to expect this fall. […] CATEGORIES ForceBrands PUBLISHED October 2, 2022 AUTHOR Rebecca Fryer
Accelerating Brands: Go Behind the Scenes of Mesa de Vida What started as a way to inspire professional athletes to eat healthy, nutritious food soon developed into a chef-crafted sauce brand that caught the attention of Whole Foods. Founder and Chef Kirsten Sandoval of Mesa de Vida says that having a digital presence has been key to her success — her Instagram account has proven […] CATEGORIES Food PUBLISHED September 28, 2022 AUTHOR Rebecca Fryer
4 Ways to Jumpstart Your End-of-Year Goals Remember your New Year’s resolutions — those ambitious goals you set at the beginning of the year? Whether they were professional or personal, big dreams or little wins, they very likely had growth and motivation in mind. With the final quarter of the year upon us, it’s never been a better time to revisit these […] CATEGORIES ForceBrands PUBLISHED September 25, 2022 AUTHOR Rebecca Fryer
Lobos 1707’s Founder Diego Osorio On ‘Building a Brand, Not a Moment’ Diego Osorio didn’t set out to create an award-winning tequila that brings people together. Instead, it happened organically. It was a natural evolution of his creativity, family history, and passion for storytelling that culminated in the creation of Lobos 1707. As the Founder and Chief Creative Officer of a unique tequila that blends heritage and […] CATEGORIES Beverage PUBLISHED September 20, 2022 AUTHOR Rebecca Fryer
How Lift Collective’s Entrepreneurship Program Is Making the Wine Industry More Inclusive The wine industry has historically lacked diversity, but that doesn’t mean progress isn’t being made. To help build a more equitable industry, Rania Zayyat and Cara Bertone are spearheading an initiative called Lift Collective, which quite literally is lifting up and empowering others to advance their careers in wine. In 2022, the platform introduced a […] CATEGORIES Beverage PUBLISHED September 18, 2022 AUTHOR Rebecca Fryer
Dirty Hands Expert Advice: How the Right Broker Unlocks a Brand’s Growth Potential Entrepreneurs are masters of innovation, passion, and vision. To grow and thrive, business owners must build a trusted and experienced team, both internally and with third parties. This is especially crucial when it comes to expanding and scaling one’s brand. And one of those crucial partners in scaling your business is a broker. A carefully […] CATEGORIES Food PUBLISHED September 12, 2022 AUTHOR Dirty Hands
The September Roundup: Everything We Know About Today’s Workplace From Quiet Quitting to promising job market data amid layoff reports, it’s been a busy summer. Before we begin the fall season — one where many employers actively map out their growth strategies for the next year and assess their budgets — we wanted to take a moment to aggregate some of the major workplace […] CATEGORIES ForceBrands PUBLISHED September 4, 2022 AUTHOR Rebecca Fryer
3 Ways Natural Food Brands Can Win at Retail We previously covered how recessions and economic challenges are an opportunity to advance at retail rather than retreat. But we want to go a bit deeper tactically on how you can block and tackle at retail to win over time. As such, this article will focus on the X’s and O’s of executing at retail. […] CATEGORIES Food PUBLISHED August 29, 2022 AUTHOR Dirty Hands
The State of the Workplace: Disengaged and Stressed? It’s difficult to keep up with workplace trends, especially as they’ve rapidly evolved during these past few years. New terms that often offer sweeping generalizations about the changing workforce (ie: “The Great Resignation” and “Quiet Quitting”) are coined almost weekly. And while LinkedIn may have named “The Great Reshuffle,” there are some larger underlying themes […] CATEGORIES ForceBrands PUBLISHED August 28, 2022 AUTHOR Rebecca Fryer
Watch the SKU Elevate Showcase 2022 Founders of the six brands who participated in the second cohort of SKU Elevate (formerly the SKU M/O Track) will celebrate the culmination of the program with a virtual pitch event. The showcase will debut on August 25 at 12 pm CT. This groundbreaking program for BIPOC (Black and Indigenous people of color) founders was created […] CATEGORIES ForceBrands PUBLISHED August 25, 2022 AUTHOR Rebecca Fryer
Cannabis Matters with Annie Davis of Growing Impact After spending 15 years leading marketing, business development, and strategic account management in traditional CPG and the natural foods industry, Annie Davis made the move into the cannabis space. Inspired by its potential for positive social, environmental, and economic impact, she now leads the marketing and business development efforts for purpose-driven cannabis companies. In this […] CATEGORIES Cannabis PUBLISHED August 23, 2022 AUTHOR Rebecca Fryer
OSC’s Cynthia Billops On Rethinking Mentorship to Build a More Equitable Workplace The workplace as we know it is evolving rapidly. Remote offices are the norm, the largest working generation (Gen Z) is entering the workforce, and fostering an equitable work environment has never been more top of mind for employers — especially if they hope to attract and retain top talent. We caught up with Cynthia […] CATEGORIES ForceBrands PUBLISHED August 22, 2022 AUTHOR Rebecca Fryer
How Wizard Commerce Is Shaping the Future of Retail One Text at a Time Today’s consumer brands that aspire to get in front of their customers must be mobile-first. While this might sound simple enough, businesses that connect with consumers via text messages are often missing one critical piece to the SMS messaging puzzle: engagement. Enter Wizard, a powerful conversational commerce solution — co-founded by Marc Lore and Melissa […] CATEGORIES ForceBrands PUBLISHED August 21, 2022 AUTHOR Rebecca Fryer
Sean Baker Sean Baker has been named Vice President of CPG Partnerships at Untitled Firm. He had been Distributor Account Director at Provi. CATEGORIES ForceBrands PUBLISHED August 19, 2022 AUTHOR ForceBrands